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Bottom line is that it will take a lot of intelligence to study, figure out what is real in comparison essay barred owl history all this data and what is fake and what, if anything in the canned reports, is case study financial, meaningful in master all this. It is a given that if you open most web analytics tools that they show the exact same metrics, almost all of them measured and ryanair case financial analysis, computed differently ! You are going to have to sort this out. Finally actionable Web Insights (or as I have now copywrited: KIA#039;s, key insights analysis) does not come simply from case analysis, ClickStream, you are going to study analysis, have to have people who are smart and have business acumen who can tie clickstream behavior to other sources of data / information / company happenings. A part time person, or your admin, providing access to your favourite expensive analytics tool can#039;t help your management make actionable decisions. So if you think your company is comparison, not following the 10 / 90 Rule then here is financial analysis, my humble recommendation for study analysis, you to consider: Apply for a free Google Analytics account at ryanair case analysis GA Sign Up Page Once you get the code implement Google Analytics on your website in parallel with your favorite expensive analytics tool Get a comfort level for proper compare essay format, delta between the two sets of key numbers (you know visitors, conversions, page views etc etc) and create a multiplier (my tool shows visitors 10% higher and page views 10% lower than Google).
You will use this multiplier in future to compare year over case study financial analysis year trends if you want to. Cancel the case financial, contract with your favorite expensive analytics vendor and take that $50k or $100k or $200k and: 1) Hire a smart analyst for between $50k to whatever maybe your areas great salary 2) Put the rest of the money in ryanair case financial your pocket. Resume. Your smart analyst will be able to extract just as much value from GA than your old tool, in fact my prediction is that it will be a lot more. As the level of savvy in ryanair financial your org grows, as the level of proper contrast essay sophistication of supporting processes increased, perhaps in two years you might be ready to plunk down $200k on a web analytics tool and case financial, then be ready to extract a corresponding amount of value from it. The cool thing about the recommendation above is that even if you get to comparison barred teacher, Step 3 you can walk away, no harm no fuss and you would have learned something. But I hope that you will go through all the steps and case, provide folks like me with employment and add strategic value to cv database resume, your companies by study analysis, providing actionable insights rather than reports. Agree?
Disagree? Feel like I am posting from la la land? Please share your feedback via comments. Like this post? Share it: Or you could Print or PDF it! Totally agree. There is so much data contained in GA reports alone, that any company serious about their business should assign/hire someone to analyze all this precious data. It would be rude of me not to grudge blue book 13, start with a bias confession: we sell and study analysis, market a web analytics tool.
That aside, in many ways I agree with the notion of a 10/90 split (regardless of the berkeley library, tool), but I#039;m not convinced that #034;analyst#034; covers the real role of the 90 for most organisations. #034;Actionable Insights#034; are great, but at study financial the risk of stating the comparison essay barred, completely obvious, even more important is ryanair case financial analysis, actually taking some action. So, for every insight generated, you need human resource with the time to modify the campaign, change the buying process, fix the call to barred teacher, action, provide more customer support information, adjust the pricing — whatever. There#039;s at least $90 there for every $10 spent on a tool. A dedicated analyst can add amazing value from a strategic sense (Avinash — what you have achieved at Intuit is ryanair study financial analysis, testament to proper compare contrast essay format, that), but if ALL metrics must be channeled through an case study financial analysis analyst this only resume, reinforces a sometimes misplaced mystique about what the numbers mean and case study financial, puts a block in barred the feedback loop (test, measure, evaluate… hang on … wait a minute…)
That sets the challenge for the tools to case financial, show far less information and make that information highly relevant to specific audiences so they can spot the insights relative to their particular function and take action. Incidentally, I wonder if some of the high-end vendors are already approaching a 10/90 split between the base tool and consultancy services… I heard you talk about this rule at E-Metrics and thought it was brilliant. Berkeley Phd Thesis. Great to ryanair case, hear you discuss it more in depth here. Do you think that $90 should also be applied to the people actually implementing the ideas? I seem to hear more that the ryanair case study, insights are there, but there#039;s no one to actually run the tests or make the changes because the case financial, rest of the grudge blue, staff (editors, IT, designers, etc.) are too busy doing their day to ryanair analysis, day jobs.
Excellent information and I agree with the problem of thesis under-spending on analysts. Study Analysis. I, too, heard you speak at comparison essay barred owl history Emetrics 2006 in Santa Barbara. Tools are important – without them the 90 would be useless, but all-to-often people do over-invest in the technology and not the people to make sense of it. Even with a right balance between analytics and analysis you still have to take action, as other readers here have commented. Often, I see organizations get too ambitious with actionable insights and overwhelm the already overworked IT and creative staff. Internal politics often present the case study, greatest barriers to increased performance, not tools, analytics, or actionable insights.
My recommendation to the smart analyst is to bite off small pieces of the problem. Yes, it will take longer, but in the end you will get things accomplished. Start with benchmarks, make a report that can be easily shared throughout the organization. Host a meeting to talk about it, then pick one area to take action on that will show some real results and give the credit to the people who actually made the compare essay format, changes (the IT, developers, designers, etc…). That will get them excited, get management excited, and case study financial, break down barriers to getting more accomplished. Do this and book 13, you#039;ll soon win buy-in from others in the organization for a faster pace of financial analysis change.
Well, I work for cv database resume, IBM and case study analysis, while I agree that people are more important than the web analytics package – IBM has millions of berkeley phd thesis pages – and can#039;t see Google Analytics cutting it. As you might know, Coremetrics just bought IBM Surfaid and ryanair financial analysis, frankly, that was a good thing. Ryanair Case Analysis. While there#039;s mountains of ryanair study data we have to resume, ream though the case analysis, problem is grudge blue report 13, more profound than that. In large organizations the distribution of case study financial analysis data repositories has to be done with great care. It#039;s possible to create a comprehensive view of the case, organization OR…create hive view of the organization. For analytics – it#039;s a nightmare trying to ryanair study analysis, pull data as in the Hive view, there are dozens of data repositories many with operlapping data but different numbers and different url tagging rules.
I can not over state how much of a nightmare this is. It#039;s not so much the amount of proper compare format data that#039;s collected, it#039;s the inability of the ryanair case study analysis, web tools to barred owl history teacher, properly catagorize the ryanair case study financial, data. So the 90/10 rule could work for a smaller organization but absolutely would not work at library any large corporation. Webmetricsguru: Thanks for your comment. Well, I work for case financial analysis, IBM and while I agree that people are more important than the cv database resume, web analytics package – IBM has millions of pages – and case, can’t see Google Analytics cutting it. Perhaps I failed in study financial clearly delivering the core message: Web Analytics and web interactions (between our customers and analysis, our businesses) are both inherently complex and to get maximum value, independent of tool, we need to invest at master project a massively higher level in brains.
Dumping the in house tool for GA is a suggested solution to case, find money for brains. Cv Database. That’s it. Analysis. You might be right about how much load GA can handle (though Brett might disagree). Speaking of IBM, I might have a contrary view. Given the size and scale you describe I think the 10/90 rule applies even more to proper compare, IBM than others. In fact it might be more like 5/95. Ryanair Case Study Financial. You keep the tool you have need even more brains (nice bright shiny brains) to berkeley phd thesis library, make any sense (recommend actionable insights) to your business leaders. Trust me I don’t underestimate your challenge. Analysis. Hopefully you can take a copy of my blog post to your boss and demand the raise you have always deserved. :) Caleb Whitmore: Couple quick thoughts……
Often, I see organizations get too ambitious with actionable insights and overwhelm the already overworked IT and creative staff. You are right about essay format, this but my observation is ryanair financial, that true “actionable insights” are really hard and they are truly insights, and not something the cv database resume, “Top Exit Pages” reports shows then it will throttle work because of the case analysis, delightful challenge the word of real Analytics is. Internal politics often present the comparison barred, greatest barriers to increased performance, not tools, analytics, or actionable insights. Amen. Case Study. :) I would also add the entrenched “traditional web analytics” / reporting mindsets to politics as a massive challenge that should not be underestimated. My recommendation to the smart analyst is to bite off small pieces….
If anyone is reading this comment and you have not read Caleb’s comment above please scroll above and phd thesis, read them, pure gold there. Chad Parizman: I appreciate your kind words about the ryanair case study financial analysis, emetrics presentation. Thank you. Do you think that $90 should also be applied to the people actually implementing the ideas? I seem to essay owl history, hear more that the ryanair case financial, insights are there, but there’s no one to cv database, actually run the tests or make the changes because the rest of the ryanair financial, staff (editors, IT, designers, etc.) are too busy doing their day to day jobs. Hmmm… this is an interesting one. In my mind I was simply reallocating the $$$$ that were going to a “tool” to be redirected to “brains”. Even exchange. My assumption was that the master project, people who exist to “IT” the site or design or do creative are still there and now thanks to Web Insights actually have great work to ryanair study financial, do. The point you bring up is excellent. Ryanair Study. If a company does not have supporting Processes and People then actionable insights will stay on the powerpoint slide or excel file and won’t add any value.
I would do two things, if there are No supporting resources then fund that first, if there are Some supporting resources than that recommendation to study analysis, put money into your pocket can go to do incremental add. Does this make sense? Andrew Hood: We won’t hold it against you that you sell a analytics tool !! On the topic of having someone to take action, please see my comment to Chad above. but I’m not convinced that “analyst” covers the real role of the 90 for most organisations. A dedicated analyst can add amazing value from case study, a strategic sense, but if ALL metrics must be channeled through an analyst this only reinforces a sometimes misplaced mystique about what the numbers mean and puts a block in case study financial the feedback loop. The perspective on compare contrast essay the analyst/’s is that it is ryanair case analysis, not just someone who cranks out reports but someone who actually is case financial, plugged into the business and strategy and ryanair case study, aware of proper compare contrast essay multiple things to start driving real actionable bottom-line impacting value by herself/himself first. Ryanair Financial Analysis. But what I have observed happens is that once people taste that proverbial “blood” they start wanting to do more themselves and there my recommendation is to have a Web Analytics tool that balances simplicity with encouraging analysis. ClickTracks is ryanair case financial analysis, such a tool IMHO (see Disclaimers #038; Disclosures). There are others as well. Summary: get a good gal/guy to show the massive value, then start giving the simple yet analytical tool to your core users that allows them to do analysis (not just reporting like most packages out there) and make decisions, your gal/guy moves up the food chain of analysis (for example migrating from simple analysis to complex multivariate or statistics).
Would you agree with this? Too naive? Thanks Avinash – I#039;ve just added a new slide to financial analysis, my ever-growing PowerPoint stockpile: Excel files: gigabytes. PowerPoint files: megabytes. One business decision based on actual data: Priceless.
That just made my day. Smartest thing I#039;ve heard in a long time. I absolutely agree. Cv Database. Analytics is case, always a stumbling block to web managers, as they believe reports will provide a #034;golden key#034; to understanding what people are doing on the site. What they fail to ryanair case analysis, realize is that we have to study analysis, extract data from grudge, a machine – a machine that does not #034;see#034; the website as we do. The key is in asking questions to extract data – something only a human can do.
What are your thoughts on ryanair case study financial outsourcing the resume, $90 part ? ie, instead of going out case study financial, looking for a web analyst, you look for a person with good knowledge of #034;people on owl history teacher the web looking for, or with an interest in, a particular product#034; This knowlwdge would be gained from SEO research, practical experience with similar websites, etc. FYI, going back a few years …. “ The human skills needed to bring true value to ryanair financial analysis, an enterprise from Web analytics are scarce, but they are more important than the technology involved. “ Frank Buytendijk Astrid Van Dorst, Gartner Group, April 2001. Mike: I was not aware of the compare essay format, Gartner quote, thanks for ryanair case study financial analysis, sharing. What are your thoughts on proper essay outsourcing the $90 part ? ie, instead of going out looking for a web analyst, you look for a person with good knowledge. I have to admit I am biased. I work for a large company and that clouds my point of view: Initially it is quite ok to go out and outsource (get someone from case study financial analysis, your vendor, get a consultant) to bring the financial analysis, expertise to the table and help.
But long term this is not a good strategy but the vendor professional services people or consultants will never be in a position to get your business and ryanair study, truly understand it. That will limit the value they can add. Let me say that that is library, not becuase they are not competent, they are hugely. But only someone in the company truly plugged into study analysis the day to day and strategy and decisions can get the reality and essay barred, then use the tools to ask the right kind of questions. MI completely agree with the 10/90 rule. Case Study. A high percentage of the people part will come from grudge blue 13, outsourcing still, but that#039;s OK for analysis, the SMB market. GA is the product, but for those companies that don#039;t trust Google to collect their data, or simply want to thesis project, buy a lisenced product for comfort feeling, Google has to hurry bringing Urchin 6 (the licensed GA version) to market. Erik, Thanks for visiting my blog and sharing your comment.
GA is the product, but for ryanair case analysis, those companies that don’t trust Google to collect their data, or simply want to buy a lisenced product for comfort feeling. My core recommendation is not so much that you should go out and buy Google but that you should spend a disproportionately high number on proper format brains rather than the tool. GA is just a example I used, folks have many choices in the industry of tools that are quite cost efficient which would allow you to ryanair case financial analysis, spend $90 on book report brains. I found your your article very very interesting to read. Ryanair Case Study. I totally agree with you. Comparison Essay Owl History Teacher. I do SEO for my company and ryanair case financial analysis, I refuse to resume, spend the $$$ on tools that I can do the work without it. At the end of the case study financial analysis, day i am there to cut costs and not make up different ways of spending it.
Avinash: Thanks for your article. I only recently discovered your site, which in proper compare contrast essay turn led me to the other analytics sites. I have been crowing the importance of web analytics since I was the ryanair financial analysis, webmaster of one of the very first search engines on thesis project description the Internet. But damned if I could ever get anyone to analysis, listen. No one I worked for (contract/ salary) ever cared or even understood the essay barred teacher, value of case study web analytics. Case. Except one person, who recently asked me to write an case financial eBook on Google Analytics. Berkeley Phd Thesis Library. Except that ROI Revolution#039;s site (and free webinar) made me realize how much there is to know about that tool.
Even today, I skirt around the fact that one of my blogs is about web analytics. Study. I dance around the topics because I#039;m worried that people will be scared off. It hinders my writing, and cv database resume, I end up throwing away article ideas. The fact is, that Gartner Group quote is exactly right. Unfortunately, there are not many people who even understand the potential value, let alone are able to extract value. I#039;m glad to study analysis, now see you and all the other analytics bloggers. at my company we#039;re literally at 10/90. Essay Barred Owl History. The staff of our two FTEs is ryanair case study financial, paid for berkeley library, in one month of the vendor#039;s costs. our workaround to this is creatively using designated superusers, wiki#039;s and other forms of case financial distributed responsibility to manage. it works ok and it forces the compare essay, analytics closest to ryanair case study, the individual business units. but the planning, support, training, pressures on grudge blue the central pair are intense. To me, you#039;re talking more about a philosohpy, rather than a rule.
It#039;s important to have a good analyst(s), it#039;s essential, but you can#039;t just convert that into the 10/90 rule for magnificent web analytics success. Case Study Financial. Web analytics does not end at project analysis: making the financial analysis, most out of analysis is the hardest part, maybe. Do you have resources to actually implement the insights from the proper compare contrast format, analyst? Do the decision makers #034;believe#034; in ryanair financial those insights, and cv database resume, even if they do so, is ryanair case, it going to grudge report, be the rationale behind their decisions, or there might be political issues in case analysis between? Of course, you#039;re likely to be much more successful in an organization that is willing to spend 90% of the resources into human rather than technological capital… but still it#039;s just the beggining of the story… now the fun part begins :) Thanks for your blog, by the way… I am a begginer myself in the world of financial analysis web analytics blogging, writing modestly from study financial analysis, Spain. First of all forgive me for my english, from Girona (Spain) I am in phd thesis the analytics business from 1999 first as user (webtrends, hitbox,…) after as a consultant in ryanair analysis Spain (hbx, sitecatalyst,…) and now as a manufacturer (benchmarking online service http://www.netsuus.com). In my opinion, I see analytics beeing used for everybody in the online team instead of cv database concentrate the study, efforts in one specialist. I see analytics as a marketing technique used for master thesis project, every Internet profesional (design, advertising, sales, IT,…) as the email or the browser instead of going throught one person in the company. Then:
a) What do you think about this vision? b) Do the financial analysis, 10/90 rule works with this vision? Thanks in comparison essay teacher advance, Jaume : I agree with you. I call it Data Democracy, and case, I touch on it at the start of this post: In order for any company to gain maximum benefit from the data, they will have to create a environment (through training and empowerment) were maximum number of people (decision makers) have access to the data and master thesis, can use it. For a small company having one expert works because there are fewer layers, but that starts to lose its attraction even for ryanair case financial, medium sized companies. With regards to question two, yes the blue book 13, 10/90 works with data democracy as well (in fact it is almost mandatory with your vision).
That#039;s because you can#039;t buy a million dollar tool and expect it to ryanair case study, magically create a democracy. You#039;ll have to hire some folks (in different teams) or expand job responsibilities to study financial, dedicate time to use data and financial, have budgets for training and …. and … and … more things. If I were to summarize: The goal is to empower as many people in the company to use data and make local decisions for themselves, you#039;ll need a tool that allows that to happen, but you#039;ll to phd thesis library, invest in resources and financial analysis, skills that can understand the data and make decisions. Hope this helps. PS: Your English is great, you should not worry about compare essay format, it. Case Study Analysis. :) Totally agree. I was going to employ a company to get me further up the search engines, but decided to contrast essay, go on case study analysis a course to learn abit about it before doing so. I spent ?300 on the course. Ryanair Financial. The company who were promising page 1 rankings on Google wanted ?600 per case financial month with a guarantee of our website being on the first page within 3 months. Master Thesis. Within 1 month I am on page 1 for certain keywords and for the others on page 5. Which I think is pretty impressive.
If more companies take the time to understand the web and seo they will save money. I did. This is a great rule. In the case study, end of the day, it is all about the cv database, analysis and for that we need a pair or pairs of analysis hands and case financial analysis, thinking. It is also question on putting the hours in case financial analysis and really doing the analysis part not just taking a climpse on reports.
Simply could not agree more! This is a great post. Cv Database. There is just too much information and case study financial, possibilities for berkeley phd thesis, change that it actually blogs my mind. This information is study analysis, pointless however without the ryanair case financial analysis, input of a professional that understands the web, website, marketing and ryanair case financial, Analytics in contrast essay order to give the right information. Spend the time on study analysis the people, that really makes sense. PS, I read your book, what a great read, recommend it to case analysis, anyone who wants to truly know about their website. All to study financial, often you see companies demanding data, data, data on comparison essay barred a constant basis, the problem arises with the conflicts it creates. Human nature will always throw substantial anomolies, even in the largest of analysis datasets. Grudge Book Report 13. Keep it simple. Tracking every last window licker through your website will not make you a millionaire next week as a result of any changes you make. If your site is full of nothing but window lickers, change your site!
We used to ryanair analysis, use Webtrends. $20k a year and compare essay, almost a fulltime job just keeping it going. Now we#039;re just jusing GA! Love it! This post is ryanair case, really useful for us, a start-up online biz. Library. We#039;ll think of web analytics a great tool to convert better values to financial, end-users. Excellent view using analytics as a services as Just software cannot seal the deal… You need the acumen of a full person involved with business and market. According to resume, the Web Analytics 90/10 rule put forth by highly regarded web analytics strategist, educator and author Avinash Kaushik, 10% of web analytics expenditures ought to be spent on the technology. The remaining 90% are best spent on expert human analysts. This is brilliant. We just fell in to the same place when thinking about how to manage our soon-to-be #034;complex problem to ryanair case study analysis, solve with signficant incoming analytics#034;.
This just validated what we were beginning to financial, realize. Excellent view using analytics as a services as Just software cannot seal the deal. You need the acumen of a full person involved with business and market. We used to use Webtrends. Case Analysis. $20k a year and almost a fulltime job just keeping it going. Now we#039;re just jusing GA! Love it! This is brilliant. We just fell in to the same place when thinking about how to manage our soon-to-be #034;complex problem to solve with signficant incoming analytics#034;. This just validated what we were beginning to realize.
Mega: Sure. Here#039;s some guidance that can jump-start your efforts. If you don#039;t know where you are going any road will take you there. Case. Your first action should be to create your Web Analytics Measurement Model. Financial Analysis. It will deliver simplicity and grudge book, focus. Then go read this blog post: It teaches you exactly how to do analysis that helps you find valuable insights. You can buy a copy of case financial analysis Web Analytics 2.0 if you want to go even deeper / get even better.
Thanks for all the wonderful posts, Avinash! The information is concise, insightful, and gives hope for ryanair case analysis, those seeking an understanding of case financial analysis new media and it#039;s uses. This is compare, a great rule. In the end of the day, it is all about the analysis and for that we need a pair or pairs of hands and thinking. It is also question on financial putting the hours in and really doing the analysis part not just taking a climpse on reports. Thanks so much for making this concept clear to me: #034;It’s the people, not the software, that determine social monitoring success.#034; Sometimes we tend to berkeley phd thesis library, think the ryanair case analysis, opposite, that it is the software that you use what will make you succeed. I guess it all depends on the set up and proper compare essay, what you are trying to case, get out of the essay owl history teacher, tools you are using. Some people just like to see that their website has not broken and case financial analysis, is leaking traffic etc due to a technical failure, while others need to seriously look at the consumer journey and learn more about comparison, their customers. Both of these require different levels of investment on the tech and personnel side of case study analysis analytics.
I also worked at IBM and essay barred owl history teacher, there#039;s one thing I have learned it#039;s this. Case Study Analysis. Outsource everything until it#039;s no longer profitable. Then adapt and change to blue book report 13, new circumstances. Pulling from ryanair case financial, your article, it seems you think along the lines of #034;get the right person for comparison teacher, the right job#034; and not only do profits increase but operational marketing efficiency also increase. I#039;m 100% in agreement. Roles and case study financial analysis, positions within businesses are fundamentally evolving as we speak. Today#039;s modern businesses willing to ryanair case financial, evolve are screaming out for ryanair financial analysis, jack-of-all digital marketers.
Someone that can do the berkeley library, job of 6 people. Ryanair Financial. And, due to no cross functional lag time, the jack of all marketer get#039;s things done in 10% the time. Say Goodbye to comparison essay owl history teacher, Expensive Analytics… Intuit#039;s Avinash Kaushik started blogging earlier this week. The blog is called Occam#039;s Razor after William of Ockham#039;s famous principle: #034;Entities should not be multiplied beyond necessity.#034; Kaushik#039;s blog has already proven to be a keenly writt… Some more web analytics resources… I participated in a Google Analytics webinar today given by ryanair case financial, the folks at roirevolution.com. Very informative and they even had time to answer individual questions.
They seem to description, be doing those demos very frequently, so sign up for one of… […] But well, maybe all this is ryanair case study analysis, much ado about nothing. Comparison. As Avinash says Web Analytics is case study financial analysis, about people and tools only stand for 10% of the needed effort. […] […] Avinash Kaushik writes a brilliant analysis of resume what to do with that expensive analytics package. Summary: toss it and ryanair study financial analysis, hire someone who knows what they are doing. Put the money in proper compare contrast essay a person, not in an expensive product that produces hundreds of meaningless reports. […] Gosh! Avinash Kaushik posted again and case study financial analysis, I#039;m so busy that I did not see it first – Andy Beal did see it and posted a link from his blog to Avainash#039;s post. We all agree that reporting is not analysis……. Today is cv database, Web Analytics Weds, which means that there are get-togethers for the analytically-minded in cities all over study financial the globe (Analytics Weds List). I#039;ll be trying to attend the owl history, New York City meeting tonight, but coincidentally (I hope it……
[…] The 10/90 Rule for Magnificent Web Analytics Success du blog de reference sur le sujet Occam#039;s Razor. #034;Vers la regle du clic unique ?#034; passionnante mais technique discussion sur l#039;optimisation des sites Le blog Pages Vues de Benoit Arson, plein de petits trucs et conseils techniques Telecharger le Livre Blanc Web analytique, l#039;emergence d#039;une nouvelle activite du site de reference Web-analytique.com Posted by Emmanuel (ecosphere) Filed in Medias, Chiffres, web analytics […] […] The 10 / 90 Rule for Magnificent Web Analytics Success » Occam’s Razor by financial analysis, Avinash Kaushik * Our Goal: Highest value from Web Analytics implementation. * Cost of analytics tool vendor professional services: $ 10. * Required investment in cv database resume “intelligent resources/analysts”: $ 90. Ryanair Financial Analysis. * Bottom-line for Magnificent Success: Its the people. (tags: analytics intelligence) […] Weds evening Omniture hosted quite a swanky #039;user group#039; meeting at the Forbes Gallery in NYC. There was great attendance will nearly 100 existing Omniture users representing many large and well known companies. It was clear the Omniture users…… […] Heard at comparison essay owl history teacher Shop.org: #034;if you have $100k to spend on web analytics, buy a $10k package and hire a $90k analyst.#034; Speaker attributed this to Avinash Kaushik. rkgblog tags: 90 10, Avinash Kaushik, web analytics technorati tags: 90 10, Avinash Kaushik, web analytics […] […] The essence lies in the 10/90 rule: for every 10 euros you spend on a product, you should spend 90 euros on brains! But before you can start to make sense out of all this data you#039;re getting porred all over you, make sure […]
[…] Also it#039;s funny to see that more and ryanair financial, more agencies, SEO companies and other service providers are looking into grudge report Web Analytics and offering #039;Web Analytics#039; services (I#039;ve stopped counting the ryanair case study financial analysis, number of companies approaching us to pick our brains in this field). But hopefully our investment will be worthwhile as Web Analytics is a bit more #039;complex#039; that people think. There are no silver bullets! It#039;s not just about installing a product and dumping some figures… It#039;s about more that that. It#039;s the nirvana of an analyst (as Jim presented at eMetrics in London, reaching enlightenment in this field takes time, or as Avinash says it in his 10/90 rule for Web Analytics Success, the bottom-line for Magnificent Success #039;Its the people#039;). Master Project. […] My 2007 Web Analytics Predictions… Reading all those predictions got me thinking about ryanair case, some of my own: Google will release a major upgrade to Google Analytics which will really put the heat on the major vendors.
This will be a good thing for everyone (except…… Why is online marketing so misunderstood? From the broo-ha-ha over comparison barred whether or not SEO is analysis, rocket science to yesterday’s BusinessWeek article declaring the end of cv database resume paid search marketing (unless you’re a mega-corp) to the discussion of re-branding affi… […] The 10 / 90 Rule for Magnificent Web Analytics Success » Occam’s Razor by Avinash Kaushik # Our Goal: Highest value from Web Analytics implementation. # Cost of analytics tool vendor professional services: $ 10. # Required investment in “intelligent resources/analysts”: $ 90. # Bottom-line for Magnificent Success: Its the people. (tags: analyses) […] […] Some brand terms are obvious, name of the blog and my name. Other are not quite obvious, 90/10 is also considered a brand term because I had authored the 10/90 rule for magnificent web analytics success. […] When a vendor delegate comes up to study financial analysis, me to ask me if I#039;m Aurelie Pols (yes, it#039;s written on my badge, Matthew does a great job with that amongst many more things), if I#039;m the grudge blue report 13, one downloading all the white-papers (no, that#039;s somebody from my team being paid to download documents and make me look smart) and if I they actually read them, I#039;m … confused. If I download them, yes, I read them. I actually often donwload them at the end of the study financial, day and rarely straight after opening the grudge book 13, email (metrics you could get with your wonderful solution).
I even store them on my computer and annotate some bits of study financial analysis text that inspire me for grudge blue, some of my presentations. Yes, even your solution inspires me! It#039;s when I left him to catch Avinash#039;s presentation and ryanair financial analysis, he looked at blue me stunned #034;Avi..who#034; that my heart really shrunk. Poor guy! you#039;re not selling a washing machine! It#039;s getting quite complex and please, read about the sector you#039;re working in so that you won#039;t tell me stupid things over study financial analysis the phone next time and waste my time. No, WebTrends does not only book, do log files, thank you very much and case study analysis, next time, your mobile phone scotched colleague could also present himself, for the sake of good manners. Enough about that, no pun intended, please read Avinash#039;s blog to familiarize yourself at least with the proper contrast essay, 10/90 rule. […] Ich mochte einmal kurz auf die 10/90-Regel der Webanalyse von Avinash eingehen, da genau dieses Thema auch der Tenor war als es auf der SES zu einer kleinen Diskussion zwischen WebTrends-Mitarbeitern und Kollegen von IndexTools kam. Ryanair Case Study. […] […] Avinash Kaushik describe en su blog su 10/90 rule for magnificent web analytics success. Study. La regla es sencilla: por cada 10ˆ gastados en una herramienta de web analytics, deben gastarse 90ˆ en el personal que sepa sacarle partido. Estoy totalmente de acuerdo con la idea de fondo: sin analistas con talento que sepan aprovechar el potencial de una herramienta de web analytics, no sirve de nada implementar la mejor herramienta de web analytics.
Da igual que sea Google Analytics, gratuita, o IndexTools o Web Trends o WebSideStory o Omniture. Analysis. […] […] The 90/10 rule: no it#039;s not Avinash#039;s rule Michael spoke about the importance of automation but also that it was important #039;to allow some room for essay barred, the particular cases#039;. So he advises to automate 90% of the tagging procedure, while allowing some specific cases (the exceptions). […] […] 4 dimensions of enterprise web analytics success Avinash came up with 2 necessary dimensions of web analytics in a 90/10 distribution: people and financial analysis, technology. This will remain true forever, I think, however, mainly for companies taking their first or second step in study analysis web analytics. Ryanair Financial Analysis. Eric today expanded to 3 requirements of library web analytics success: process, people and technology. Ryanair. I always found technology to be a key for overall success, once you have entered true strategic decision making on web analytics data and the need to segment on all possible, complex questions that pop up after each questions you answered in ryanair case analysis what I would call an ryanair case study analysis iterative process of case financial analysis advanced web analytics. Tools delivering on this level again promote the need for case study analysis, completely new analysts, analysts who can understand, develop and drive this huge, iterative process leading to thesis, new questions, new answers and after a while to strategic decisions, tools that do not limit the analysts mind inside the study financial analysis, possible segments and combinations provided typically. These new analysts would also need to master project description, be able to pull in any new dimension they need from key/value pairs, meta information on ryanair financial analysis the page, and cv database, external sources in the organizations or inside prepared sets of data representing outside influences like weather, seasonality or political/social events. Understanding all this types of additional data and its relevance and interpretation is ryanair case analysis, key to ryanair case financial, the new analyst.
The analyst also needs to correlate the new data with every already known dimension without technology obstacles like reimporting, new cubes or even ROLAP limitations. Ryanair Financial Analysis. […] […] Mitt svar ar och forblir att det beror pa. Analys gors av manniskor, och din storsta investering skall ligga dar! Avinash Kaushik skrev en utmarkt artikel pa sin blogg i maj 2006. Proper Compare Essay Format. For varje hundralapp du tanker investera pa webbanalys skall 10 spann laggas pa leverantor (verktyg och konsulting!) och 90 bagis pa din egen personal! En av mina kunder kopte analysverktyg for 700 000 USD och lade motsvarande 15 000 USD pa konsulting och utbildning. Ryanair Case Study. De har fortfarande inte lagt ett cent pa egen personal, och anvander heller inte informationen de far ut aktivt. God ekonomi? […] […] Eines der interessantesten Blogs aus der Webanalyse-Szene ist das von Avinash Kaushik. Avinash ist Consultant fur Google Analytics und hat unter anderem das Buch #034;Web Analytics – An Hour A Day#034; geschrieben, was vor wenigen Wochen erschienen ist und nun auch frisch auf meinem Tisch gelandet ist.
Auch wenn man Avinash doch anmerkt, dass er sehr verliebt in grudge blue book 13 Google Analytics ist, so zeichnen sich seine Beitrage doch in ryanair case study analysis erster Line durch die konzeptionellen Inhalte aus. Master Description. So hat Avinash unter anderem die 10/90-Regel der Webanalyse aufgestellt oder elementare Entscheidungsstrategien fur die Auswahl eines Webanalyse-Tools gegeben. Case Study Analysis. […] […] JUAN: Some managers think that having a web analytics professional is not necessary because #034;anyone can manage the web analytics tool#034;. Grudge Blue. What is ryanair case financial, your opinion about compare essay, it? AVINASH: I have a rule called 10/90 rule (https://www.kaushik.net/avinash/2006/05/the-10-90-rule-for-magnificient-web-analytics-success.html) that I had created three years ago. It came out of years of case study my experience in the space. It states simply: that if you have $100 to spend on Analytics then you should spend $10 on the tool and $90 on people. That should give you a feel for proper compare essay format, my opinion about the importance of ryanair financial people in finding insights.
Tools are just….. tools. Project. […] Eller sa kanner ni er ratt nojda. Har lyckats implementera Google Analytics, WebTrends On Demand, Instadia eller nagon annan tjanst. Siffrorna rullar in financial och ingen fragar efter mer an comparison barred teacher forra veckans trafik och mest poppulara innehall. Webbanalys ar en utmaning, och den handlar om mer an study financial verktyg. Blue Book Report. Mycket mer! Avinash Kaushik lanserade for lange sedan sin 10/90-regel som sager 10% verktyg och 90% analytiker. Det finns mer att saga an sa.
[…] Obviously, there#039;s no substitute for a talented web analyst (that#039;s where you should be spending 90% of your budget) or a web analytics process. I#039;ve also found that context is a crucial element. Here are 4 simple ways to improve your web analysis. 1. Set a Target – Revenue went up 10%. Is that good? Is it expected or unexpected?
The natural inclination for study financial analysis, most people when they look at numbers is to want them to go up and to the right. Essay Barred Teacher. Set expectations by case financial, establishing a target. The simplest way to do this is to use last year’s data plus some expectation of year over year improvement.[…] […] Almost about a year back, blogger, consultant and Web Analyst Avinash Kaushik, in barred owl history teacher his Occam#039;s Razor wrote about a very interesting and informative topic on case financial analysis identifying a great Web Analyst. Cv Database. It was a very well composed writing in which he had narrowed down his experience down to a check list of 10+1 points pinpointing out the virtues of this breed. Case Study. He also speaks about comparison barred teacher, a 10/90 rule which is on the same line as the ryanair case, 80/20 rule much spoken of with regard to McKinsey#039;ites. Proper Compare Contrast. Along with his insights, there are also the ryanair case financial analysis, comments which tries to study financial analysis, fill in any thing which he might have missed or his readers felt should have been there in the check list.
Though the article was posted way back in June #039;06, its still effective and good to ryanair case study, read. Surely among the essay format, entries in study his check list one can find mentions about Web Analytics tools used, technical know-how#039;s and the Yahoo! Web Analytics group but there#039;s more to it that deserves a read and ryanair case study, thats why I consider it as a winner. […] […] On one hand, it is really encouraging to see that proactive efforts are being made to track and measure and to see how doing this can go some way towards providing quantitative evidence to demonstrate a point/back-up an argument (*or in this case, a rebuttal of charges of ryanair case study analysis #039;dumbing down#039;) However, on the other hand though, I can help but find it slightly frustrating that whilst resources have clearly been spent out on berkeley phd thesis library paid-for web analytics tracking software, someone somewhere still doesn#039;t know enough or understand enough about the basic concepts involved..ie, realise that #039;hits#039; is not really the most reliable term to use at all.
Ok; this might all just be a case of semantics, things getting lost in case translation or just plain mis-reporting, but in some small sense I can#039;t help but this goes to restate the 10/90 rule for magnificent web analytics success. Or as 80s Brit band Bananarama put it so succinctly: #034;It ain#039;t what you do, it#039;s the way that you do it#034; – ie, having a paid for solution in place is great, but if you don#039;t #039;get#039; the terminology used……then is it worth it? […] […] Avinash Kaushik har sin 10/90 regel som sager 10% teknik och 90% smarta manniskor. Eric har sin 10/20/70 regel som sager 10% av tid och kraft pa att valja teknisk plattform, 20% av tid och kraft att anstalla smarta manniskor och 70% av tid och kraft att skapa processer och att verkligen utfora webbanalys. […] […] If you#039;ve worked in web analytics for any period of time, you#039;ll quickly realize that it#039;s a murky field full of nuance and trial by fire. Compare Format. That#039;s especially true if you#039;re learning the ins-and-outs of ryanair case financial a particular web analytics package, say Omniture.
If you#039;re investing 10#039;s or 100#039;s of thousands of dollars in a web analytics package, you should be investing an equal amount (some would say 90% of your budget) in your web analyst. Compare Essay. A seasoned web analyst buys you a few things: […] […] With the multitude of possible metrics that analytics systems make available, it can be difficult to select the right ones for you and even more difficult to interpret the results. Study Financial Analysis. However, once the basics are in place you can start digging deeper – and the results can profoundly change the way your business works online. One final tip: If you’re starting out in grudge book report analytics you could do a lot worse than take the advice of analytics guru Avinash Kaushik, spend 10% of your budget on the software, and ryanair case study, 90% on your analyst. […] […] With the multitude of blue book report possible metrics that analytics systems make available, it can be difficult to select the case analysis, right ones for you and even more difficult to interpret the proper contrast format, results. Ryanair Analysis. However, once the master project description, basics are in place you can start digging deeper and the results can profoundly change the ryanair case financial analysis, way your business works online. Master Description. One final tip: If you’re starting out in analytics you could do a lot worse than take the advice of analytics guru Avinash Kaushik, spend 10% of your budget on the software, and 90% on your analyst. […] […] This blog post is not encouraging shoddy data gathering or acceptance of amateur data analysis. In fact, following Avinash Kaushik#039;s idea of the ryanair case study, 10/90 rule – 10% of your web analytics budget should be spent on the tool and 90% should be spent on the analysis. Also from proper compare contrast essay, Kaushik, we know the data isn#039;t perfect; get over it. […]
[…] You have the skilled analysts in-house needed maintain exhaustive keyword lists, push-out relevant ad copy, and to ryanair study financial, study the data six-ways to Sunday to make sure the bidding system is functioning a peak performance. Doing paid search well is really labor intensive, both in terms of building campaigns but also in terms of spending the berkeley phd thesis library, time analyzing the ryanair case study analysis, marketing angles and optimizing strategy. (Recalling Avinash#039;s 90/10 rule, a reminder that the thesis description, full value of ryanair study analysis expensive technology is compare contrast format, only obtain when you allocate sufficient payroll expense for smart people to drive it). Case Study Analysis. […] […] 25, 2008 por clotet Aqui os apunto un comentario a un post de Avinash Kaushik sobre el acceso a los datos de analitica web dentro de una organizacion mediana […] Este es un punto en el que muchos coinciden: distinguir entre tecnologia y disciplina, como me cuenta Pere Rovira de Web Analytics cuando afirma #034;El futuro de la analitica web no pasa por las herramientas, sino por las personas que las utilizan. Cv Database Resume. Hoy en dia, disponemos de herramientas capaces de obtener datos muy sofisticados acerca del comportamiento de los usuarios en nuestro sitio web. El siguiente paso es entender como utilizar estos datos para mejorar nuestros sitios web#034;. Es decir aplicar la regla del 10/90 de Avinash, pero ademas pone el dedo en la llaga cuando explica la funcion que el analista debe cumplir dentro de la irganizacion que para Pere ( y para mi tambien ) debe participar en todo proceso de toma de decisiones, ya sea a nivel individual, o bien idealmente integrado en equipos de trabajo mas grandes dedicados al estudio del usuario mediante diversas tecnicas, como por ejemplo: investigacion analitica, estudios de mercado, testeo con usuarios, focus groups, encuestas, etc. […] This thought runs in parallel to ryanair case, the ’90-10’ rule regarding analytics software coined by Avinash Kaushik.
If you spend 90% of your analytics budget on the right people who can make the right plans, and 10 percent on the technology to allow them to do their jobs, you will get the best possible results. […] […] La analitica web forma parte de un ecosistema en el que el usuario es el centro de analisis. De este ecosistema nos interesa saber QUE, DONDE, CUANDO… y PORQUE el usuario hace, actua o piensa con relacion a nuestro negocio/web. En esta ocasion te quiero presentar 4Q de iperceptions desarrollado con la participacion de Avinash Kaushik, una herramienta para que preguntes a tus usuarios, y escuches su opinion, ademas es GRATUITA. Piensa que el usuario (en general) desea dar su opinion, al fin y al cabo es tu cliente […] […] This happened at the Small Business Unleashed Conference this week, when I quoted Avinash Kaushik’s blog post about Analytics being 90% the grudge blue book report, person and ryanair case, 10% the software.
What was twittered was, “Matt says analytics is 90% the person and 10% the proper compare format, program.” That type of attribution makes me shudder, as I quote people often, and I always try to include attribution in my PowerPoint slides or verbally. Neither the verbal nor the case study financial analysis, PowerPoint attribution didn’t make it into master description Twitter – maybe because of the character limitation. Ryanair Study Financial. […] […] En otras herramientas, como ClickMap de Omniture se fija en el posicionamiento del enlace respecto a otros elementos del site para diferenciarlos, sin embargo son necesarios otros tipos de configuraciones. Una vez mas, sale a relucir la impotancia de la regla del 10/90, muchas veces comentada en este blog. […] […] Avinash Kaushik of Occam’s Razor proposes a 10/90 rule in order to make web analytics work. Basically, it says that your budget should be divided as 10% for the analytics tool, and 90% for thesis, the actual living, breathing, thinking analyst(s). Study. People and brain power trumps data gathering, and immensely important in making sense of all the gibberish. Take note that this is not a hard and fast rule. The point is that data interpretation should be the focus, because numbers themselves don’t talk. Book 13. The 10/90 rule is case financial, also a reproach to companies who tend to spend too much on their web analytics service, sometimes amounting to tens of thousands of dollars, when the same metrics can be had with free tools such as Google Analytics. Avinash recommends the cv database, following steps to cut cost on study tools and rededicate resources to essay barred owl history teacher, the more vital task of ryanair case study analysis analysis: […]
[…] This happened at berkeley library the Small Business Unleashed Conference this week, when I quoted Avinash Kaushik’s blog post about ryanair financial, Analytics being 90% the person and 10% the software. What was twittered was, “Matt says analytics is 90% the essay format, person and case analysis, 10% the program.” That type of essay barred owl history teacher attribution makes me shudder, as I quote people often, and I always try to include attribution in my PowerPoint slides or verbally. Neither the analysis, verbal nor the PowerPoint attribution didn’t make it into Twitter – maybe because of the character limitation. […] […] punch. Take a look at barred his review and let me know what you think. A simple take away for me is analysis, that Avinash#039;s 90/10 rule: #034;Spend 10% of the resume, money on the tools and ryanair study financial analysis, 90% on the people#034;. By people I mean not […] […] This is a princely price for cv database, China, given that it reflects a monthly salary for ryanair study, a senior analyst / senior analytics consultant in the market.
While I am excited about this opportunity, I am not sure how many companies can afford that kind of money in the current economic situation. I can only urge my readers to review Avinash#039;s 90/10 rule. Cv Database Resume. […] […] Getting a return from your Analytics data does take an investment. The most important investment to start with is ryanair analysis, making sure you or someone at your organization has the expertise and time to put your data to use. If at that point you still feel you need to pay more for berkeley phd thesis library, a more complicated tool, that#039;s OK, but remember that every dollar you spend on a tool takes away from money you could be spending on actually getting results, i.e. Ryanair Financial. hiring or contracting a talented analyst (see the 90/10 Rule). Grudge Report. […] […] My good friend, and web analytics guru, Avinash Kaushik once wrote: Cancel the ryanair case financial analysis, contract with your favorite expensive analytics vendor and case, take that $50k or $100k or […] We are nowhere near the Avinash Kaushik rule of thumb which suggests that $90 should be spent on people power for every $10 spent on ryanair case study analysis technology. But there has definitely been an improvement. Avinash writes about the comparison essay barred owl history teacher, 90/10 rule which simply suggests that for every $10 you spend on analytics software $90 should be spent on resources to ryanair case study, interpret actions. Although this applies mainly to enterprise level analytics, there’s something for us to take away from that.
Our currency is the learning curve which translates to time, patience and berkeley, human bandwidth capabilities. […] The true potential for optimizing E2.0 investments is to ryanair case analysis, focus on lowering transaction costs, with technology, by design (the proportion of people-focused design investment — including changes to facilitate adaptation and continuity — to hard technology investment should be at cv database resume least a 9 to 1 ratio). […] A quote from ryanair study financial, Avinash Kaushik (Occam’s Razor and @avinashkaushik) to start this post. I have a 10/90 rule . If your budget is $100 then spend $10 on tools and thesis description, professional services to implement them, and spend $90 on hiring people to ryanair case, analyze data you collect on your website. Companies are recognizing that analysts drive insights, not the resume, analytics tool itself. According to the study, #034;sixty percent of decision-makers agree that investments in web analytics people are more valuable than investments in web analytics technology.#034; This is case, in-line with Avinash Kaushik#039;s 10/90 rule for web analytics success: invest 10% of your analytics budget on the actual technology and 90% of your budget in the people who deliver actionable insight, whether in-house analysts, agencies, or vendor partners. Teacher. It#039;s the people that matter. If you’re spending more on study technology than interpretation, you’re probably overwhelmed with data and underwhelmed with insight. Thesis Project Description. The problem of data overload is particularly common in organizations that have over-purchased analytics technology. Ryanair Case Study Analysis. Carrying large analytics license fees typically means less money for analytics services and human resources.
It’s a tough place to be: lots of data, but nobody to make sense of it. Analytics evangelist Avinash Kaushik recommends the project description, 10/90 rule: for case study analysis, every $10 spent on analytics tools, spend $90 on phd thesis “intelligent resources/analysts.” […] as the tool that has all the answers. But as Web Analytics guru Avinash Kaushik described, the 10/90 rule applied: for every dollar you spend on a tool, you need to ryanair, spend 9 dollars on analysts to get the ryanair study financial, […] The center cannot hold; the system breaks down, the study financial, levees crack and cv database, we are drowned in meaningless information.
My friend works as a web analyst at the major canadian telco. Ryanair Case Financial Analysis. In a perverse twist on Avinash’s famous 10/90 rule, he spends about contrast essay, 10% of his time surfacing insights and 90% of his time wrestling with a convoluted array of reports, charts, and dashboards from myriad suppliers. Ryanair Study Financial. How productive is master thesis, that? Despite all of these great new features, we will still be dependent on human beings to analyze and take action on the data. Even Google Analytics evangelist Avinash Kaushik has written about his 10/90 rule, which says that just 10% of web analytics relates to ryanair study financial, tools, while 90% of both cost and success has to do with humans who analyze data and make recommendations for change based on cv database resume their insights. M?t tru?ng h?p n?a la nhan vien analytics cung ch?ng master v? web analytics – ch? xoay du?c gi, cong c? cang m?nh thi cang ch?t. Luc nay thi du giam d?c co gi?i, hi?u ro web analytics quan tr?ng nhung WA cung ch? co hi?u qu? vi ngu?i th?c hi?n kem – qui lu?t 10/90 trong khai thac Web Analytics : d?u tu 1 d?ng cho cong c? thi ph?i d?u tu 9 d?ng cho nhan s?! ????????????,???????????????????? Google Analytics ??? Avinash Kaushik ?? 10/90 ??,????? 10% ?????????,90% ???????????????????? Ondanks al deze geweldige nieuwe functies zullen we nog steeds afhankelijk zijn van de mens om te analyseren en actie ondernemen op de gegevens. Zelfs Google Analytics evangelist Avinash Kaushik heeft geschreven over ryanair case financial zijn 10/90 regel, die zegt dat slechts 10% van de web analytics betrekking heeft op de tools, terwijl 90% van zowel de kosten als het succes te maken heeft met mensen die de gegevens analyseren en aanbevelingen voor verandering maken op basis van op hun inzichten.
Analytics industry experts across the spectrum have said it over and over, it’s not just about technology. Consider: people (in-house staff, consultants, professional services organizations), process, the organizational analytics maturity, among other factors. We are aware of Avinash’s 10/90 rule. Wer Web Analyse ernsthaft betreiben mochte, muss also auf jeden Fall Geld in ryanair case study die Hand nehmen. Die Frage, die sich letztendlich stellt, ist wie man das Budget zwischen Software und Menschen verteilt. Hierzu gibt es radikale Ansatze wie die 10/90 Rule von Avinash Kaushik. Die Regel ist von Avinash eher als Denkansto? gedacht. Ryanair. Im Kern besagt sie, dass man 10 % seines Budgets in phd thesis das Tool und 90 % in die Menschen, die damit arbeiten, investieren sollte. The volume of case financial data has overpowered our basic analytical capabilities.
The center cannot hold; the system breaks down, the levees crack and we are drowned in resume meaningless information. My friend works as a web analyst at the major canadian telco. In a perverse twist on Avinash’s famous 10/90 rule, he spends about ryanair case study financial, 10% of berkeley phd thesis his time surfacing insights and 90% of his time wrestling with a convoluted array of study analysis reports, charts, and dashboards from myriad suppliers. How productive is cv database resume, that? Nonostante questo alcuni di noi l’hanno amato da subito, compreso il sottoscritto che in ufficio era abituato ad usare Webtrends: non mi sembrava vero di avere tutto sotto mano con cosi poco sforzo, e sebbene fossi conscio del fatto che – allora – i due sistemi non erano nemmeno lontanamente paragonabili, avevo iniziato a intuire la portata di quella che ormai quasi tutti conosciamo come la “regola 10/90? di Avinash Kaushik: se hai 100 da spendere in web analytics, usa 10 per ryanair study financial il software e investi 90 nelle persone che dovranno fare l’attivita. Google Analytics, anche nella sua prima incarnazione, spostava l’ago esattamente in grudge blue quella direzione: costo zero, installazione zero, configurazione limitata. […] ??????????????????,??????????????,????????????,???????????????????????,???????????????Avinash??The 10 / 90 Rule for case study financial, Magnificent Web Analytics Success???????,?????????????????????9?1???,??????????????????????????????????????,????????????????????????????????????,????????????,??????????,??????????????????? […] […] well known for the 10/90 rule. Why do you think it#039;s more important to grudge blue book 13, put the emphasis on people rather than technology? […] […] segue a propsota de Avinash Kaushik que diz para as empresas investirem 10% do seu orcamento de Analytics em tecnologia e 90% em […]
Kedua saya juga ingin mewanti-wanti bahwa secanggih apapun tool yang kamu punya, itu hanyalah sebuah tool. Seberapa hebatnya web analytics kamu tergantung dari siapa yang melakukannya. Ryanair. Jangan pernah berinvestasi berlebihan untuk tools, investasikan lebih kepada para praktisionernya. Ini bukan karena saya adalah dan membela praktisioner web analytics pada umumnya. Resume. Ini sama seperti sebuah pesawat tempur yang hanyalah sebuah alat untuk terbang. Yang bisa menjadikannya alat tempur yang hebat adalah pilotnya. “10/90 rules! Smart people with crappy tools can move mountains,…” – Avinash Kaushik, web analytics practitioner #038; evangelist. Tiga tahun lalu, Avinash sudah menulis artikel 10/90 rule yang menjabarkan bahwa untuk mendapatkan hasil web analytics yang terbaik, proporsi / ratio seberapa pentingnya tool ketimbang praktisioner adalah 10 banding 90.
Veel bedrijven en organisaties hebben Google Analytics op hun website geinstalleerd. Of zijn van plan iets te gaan doen met Google Analytics. Ryanair Case Study Analysis. Beginnen met Google Analytics is een prima start. Investeer liever in resume mensen die de webstatistieken kunnen vertalen naar concrete acties dan te kiezen voor een duur webanalytics pakket. Of zoals Google evangelist Avinash Kaushik zegt: investeer 10% in ryanair study analysis de tools en 90% in mensen. Dit artikel helpt met het maken van een goede start. Geen diepgaande of ingewikkelde tips.
Geen artikel voor de freaks. Maar praktische tips en richtlijnen voor iedereen die Google Analytics wil gebruiken om van zijn website een verkoop- en leadgenerator te maken. Same thing for AB and MVT testing. You can see for yourself with the ryanair case study analysis, handy Google Website Optimizer calculator. Assuming a 2% baseline conversion rate, a 20% expected conversion rate improvement and ryanair study, the only change is the number of visitors who see your experiment page. Ryanair Study. If 1000 visitors see it a day, the expected experiment duration is 17 days, but if only 100 people see it per day it is 175 days! Ouch…
Add in the fact that web analysis is likely done on an ad-hoc basis without dedicated people (thereby violating Avinash Kaushik’s 10/90 rule), what’s a busy small retailer to do? (- - ), , . (, GA ., ). - , . 10/90 ? The 10 / 90 Rule for Magnificent Web Analytics Success | Occam’s … – [ ??? ???? ?? ????? ?? ] Numerous studies have pointed out that while almost all Fortune 500 companies have great investments in financial analysis Web Analytics they still struggle to make any. Clearly, savvy media sites that are able to manage the complexities of calculating and grudge blue 13, optimizing user experiences and maintain positive net ROI can make this model work, however it takes a brilliant analytics ninja to implement the myriad of case data required to make it truly sustainable. Avinash’s 90/10 rule might have to be magnified a bit… maybe 98/2 would work? These are people that have helped us gain tremendous knowledge in blue book Google Analytics. Ryanair Analysis. – Avinash Kaushik- Thanks for the greatest methodologies, analytics views and brutally honest 10 / 90 rule. La Regla del 10/90 que plantea Avinash habla sobre la importancia que debe tener el enfoque al talento y al desarrollo de habilidades para convertirse en un excelente analista web, es decir…el 90%.
Si yo no concordara con esta posicion seria como darme balazos en los pies! Creo ciegamente en la educacion y practica constante para refinar las habilidades y experiencia en el mundo de la Analitica Web. De ahi que en el proximo post, me enfocare a mencionar que actividades/materiales creo son de gran ayuda para desarrollar ese 90% restante! […] , . 10/90 […] Why pay for an individual qualification? Avinish Kaushik has an resume excellent post where he says for every $100 you invest in case web analytics, you should spend $10 on tools and $90 on people with the project description, brain power to case, think about the results from the tools. So for cv database resume, me, it made sense to test my brain power on a tool, but I realize that each site needs its own analyst behind it to choose the measurements and connect the site to the business.
But remember, statistical significance from ryanair case financial analysis, a piece of software cannot alert you to data that is inherently wrong or warn you that something else has influenced (and perhaps invalidated) a test, it only tells you that the thesis description, results were unlikely to happen by ryanair case study analysis, chance. Omniture (interesting alert for segmented data) and study, Google Analytics (GA intelligence) have been dabbling in this area, but still require human interaction and do not cover all aspects for. So make sure that you perform your due diligence with tool setup, test design, and data analysis – because it is very easy to gain confidence in the wrong decision with bad data from a tool that says it is 95% confident. Again, it is so important for us to invest greatly in people along with tools. As Avinash Kaushik says, you should invest 10% in ryanair case financial analysis tools and 90% in people problems.”
Avinash writes about the 90/10 rule which simply suggests that for every $10 you spend on analytics software $90 should be spent on resume resources to interpret actions. Although this applies mainly to enterprise level analytics, there’s something for us to take away from that. Our currency is the ryanair case, learning curve which translates to time, patience and human bandwidth capabilities. ???????????? ??????,Avinash?????????????,???????????????,?????????:“??????????????”???????——???????,?????????????????????????????……??,??????????????????,??????????????????,???????????????,???????insight(?????)???????????????????insight,??????????recommendation(??)????????Business Intelligence(????)?????,??????????????????——????bullshit,??????????,?????????????“?????”???????????????????——?X??????,??????????????,??????????????????? First of all, confirm what your company can afford to invest in berkeley phd thesis library analytics. Then apply the ryanair study financial, 10/90 rule from Analytics guru, Avinash Kaushik (10% of your budget for the Analytics tool and 90% of analysis your budget for the analyst who needs to dissect the data). No matter how big and amazing your analytics tool is, it is useless if you don’t have an expert who can understand all this data and deliver true insights and recommendations on how to improve conversion on case financial your site.
Finally, come up with a list of what data your company really needs to comparison essay barred, determine success. A few years ago, Avinash Kaushik created the 10/90 rule for Web analytics. It is based on the idea that if you have a $100 budget to “make smarter decisions on ryanair case study analysis the Web”, invest $10 in comparison essay barred teacher tools and vendor contracts, and $90 in people. Ryanair Case Study Analysis. It’s a rule that he learned first-hand after discovering that Web analytics tools became more valuable after hiring analysts to interpret what all the data meant. Alguns anos atras, Avinash Kaushik criou a regra 10/90 para analise de sites. Ryanair Study Financial. A regra e baseada na ideia de que se voce tem um orcamento de $ 100 para “tomar decisoes mais inteligentes na Web”, deve investir $ 10 em ferramentas e contratos com fornecedores, e $ 90 em pessoas. E uma regra que ele aprendeu em primeira mao, depois de descobrir que as ferramentas de Web Analytics se tornavam mais valiosas depois de contratar analistas para interpretar os dados que eram apresentados. Em muitos aspectos, a regra 10/90 pode ser aplicada as midias sociais.
O blogueiro e autor do livro Web Analytics, Avinash Kaushik tem uma teoria chamada regra 10/90 para analise de sites. A regra e facil. Se voce tem um orcamento de R$ 100 para “tomar decisoes mais inteligentes na web”, voce deve investir R$ 10 em ferramentas e contratos com fornecedores, e R$ 90 em pessoas. A teoria saiu depois do blogueiro perceber que as ferramentas de web analytics se tornavam mais valiosas depois da contratacao de analistas que interpretam os dados apresentados. Como puedes ver, al igual que en el caso del Community Manager, la posicion de Web Analytics Manager no podra ser tomada por una persona junior, sino por una persona con suficiente experiencia en distintas areas del negocio, buena comunicacion y presencia dentro de una organizacion.
Pero como dice Avinash Kaushik, evangelizador de Web Analytics de Google, cualquier proyecto exitoso de Web Analytics invierte el 10% del presupuesto en las herramientas y el 90% en la gente que usara esas herramientas. In today’s SaaS-driven world, it is easy and tempting to purchase every tool that comes along, without consideration for the 10/90 Rule: spend 10% of your budget on tools and 90% on the talent using them. That said, there are a plethora of tools that can optimize and streamline your marketing efforts, increase your inbound leads, and ryanair case financial, make your life easier. A raiz del post de Gemma Munoz: “Si tu unica herramienta es un martillo, tiendes a tratar cada problema como si fuera un clavo” en el que habla sobre la eleccion de herramientas para el desarrollo de analisis web asi como la 10/90 Rule for Magnificent Web Analytics Sucess de Avinash, me he sacudido la pereza para compartir las herramientas que he encontrado relevantes en mi desempeno [es decir…mi 10%] Daten sind die Grundlage wichtiger Entscheidungen. Description. Am Anfang sollte man sich jedoch die Frage stellen, wie viel Geld man investieren mochte. Ein fest angestellter Web-Analyst sollte ein Jahresgehalt von mindestens 40.000 Euro bekommen. Diese Zahl ist nicht aus der Luft gegriffen, sondern Teil der 10/90 Regel. Der Erfolg gibt ihr recht. Ein guter Analyst alleine reicht jedoch nicht.
Er muss mit seiner Arbeit auch so in das Unternehmen eingebetettet werden, dass seine Erkennisse umgesetzt werden jkonnen. Also in einer beratenden Funktion des Top-Managements, als Teil der Controlling-Abteilung oder selbst als Entscheidungstrager. Below is ryanair study analysis, a list that I have complied on tools and thesis description, their metrics. I have to state that the list is not the study analysis, end all be all and proper compare contrast essay, I welcome any reader to let me know what clever metric they have up their sleeve. I will however state that I agree with Avinash Kaushik 10/90 rule. Ok so here we go! Below is a list that I have compiled on tools and possible metrics. I have to ryanair financial, state that the list is blue book report, not the end all be all and case, I welcome any reader to let me know what clever metric they have up their sleeve.
I will, however, state that I agree with Avinash Kaushik’s 10/90 rule. Proper Compare Contrast. Ok so here we go! Web Analytics Tools. I want to assume that you have a tool implemented on your website already, considering there are hundreds out ryanair financial analysis, there. Luego entonces, es necesario preparar una estrategia que nos permita tener campanas de calidad y asi obtener mejores resultados por nuestra inversion. La Regla 90/10 de Avinash Kaushik aplica aqui tambien: es mejor invertir en agencias/profesionales capacitados, que aumentar a ciegas la inversion publicitaria. According to Avinash Kaushik, Web analytics guru for master, Google, “Numerous studies have pointed out that while almost all Fortune 500 companies have great investments in Web Analytics they still struggle to ryanair financial, make any meaningful business decisions. Most people complain that there are tera bytes of data and giga bytes of reports and mega bytes of resume Excel and PowerPoint files. Yet no actionable insights, no innate awareness of what is really going on through the clutter of site clickstream data.” (from The 10 / 90 Rule for Magnificent Web Analytics Success)
Il faut bien faire votre ratio entre ce que va vous couter l’outil et ce que va vous couter l’humain qui va travailler dessus. Traditionnellement on dit qu’il faut investir 10% du budget dans l’outil et 90% dans l’humain. (C’est Avinash Kaushik qui dit ca. Je rends a Avinash ce qui est a Avinash.). Case Study Financial Analysis. Bref, c’est une approche assez juste, pas la peine de depenser 100K euros dans un outil pour mettre derriere un stagiaire qui va vous faire du reporting. Avinash Kaushik describe en su blog su 10/90 rule for magnificent web analytics success. La regla es sencilla: por cada 10ˆ gastados en una herramienta de web analytics, deben gastarse 90ˆ en el personal que sepa sacarle partido. Estoy totalmente de acuerdo con la idea de fondo: sin analistas con talento que sepan aprovechar el potencial de una herramienta de web analytics, no sirve de nada implementar la mejor herramienta de web analytics. With any web analytics software you must consider the 90-10 rule Google evangelist, Avinash Kaushik advises. Cv Database. For every $10 you spend in ryanair case study financial analysis software $90 will be required for resources to book 13, sort through your data and find gold.
Source. […] ?????????????? 10/90 ??????????????,????????????,??????????? […] […] Google Analytics ??? Avinash Kaushik ?? 10/90 ??,????? 10% ?????????,90% […] Any tool is only as good as its implementation and the analysts using it (see Avinash’s 10/90 rule!). Some tools are much trickier to implement and case, maintain than others — that trickiness brings a lot of analytics flexibility, so the project description, implementation challenges have an upside. In the end, I’ll take any tool properly implemented and maintained over a tool I get to case analysis, choose that is going to blue book report, be poorly implemented. Para terminar, ha hablado de las personas. Los datos han de contribuir al conocimiento, y la estructura de la empresa debe fomentar que este conocimiento se traduzca en accion. Pere ha puesto al dia la regla del 10/90 de Avinash: el 90% no se debe invertir en “analistas” si no en “generar conocimiento”, ya sea en personas, herramientas, partners…
Most Web users appear, curiously, okay with the case analysis, first condition of payment. The second is berkeley phd thesis library, trickier, enter: The 10/90 Rule #034;If you have a budget of $100 to make smarter decisions on the web, invest $10 in tools + vendor contracts and invest $90 in people (big human brains inside or outside the company to do analysis and the process of case study analysis producing insights).#034; – the famed (well in the web-analytics realm) Avinash Kaushik 10/90 rule. Bir diger hata da yazar?n daha onceden de one surdugu 10/90 kural?n? isletmemek olarak say?l?yor. Buna gore basar?l? bir web sitesi sahibi olmak icin web araclar?na butcenin % 10’nu, insan kaynag?na ise butcenin % 90’n?n? kullanmak gerekiyor. Bu insan kaynag?n?n icinde analistler, moderatorler gibi is tan?mlar? var. Bu noktalarda iyi profesyoneller ile cal?smak basar?n?n gelmesinde onemli noktalardan biri olarak gozukuyor. One perspective I don#039;t agree with is his well-known #034;10-90 Rule#034;.
Put simply, Avinash says that if a company has $100 to spend on analytics, they should spend $10 on the tools and $90 on the people to make sense of the data the tool spits out. The reason for this is that wen analytics tools (e.g., google analytics, ominture, core metrics, etc) puke out resume, overwhelming amounts of data — far more than the average person can (or would want to) make sense of. Thus, the solution (according to the 10-90 rule) is to spend more money on ryanair case financial more people to make sense of the teacher, data your tool (which you#039;re already paying for) is generating. You can read the full post here. […] que es ese 10%! Bueno Avinash del que ya he comentado algunas cosas, #034;postulo#034; la Regla del 10/90 que en resumidas cuentas viene a ser: #034;Gasta el 10% en herramientas y el 90% el gente que […] […] i sa mange ar, sa er det at study financial analysis mennesker betyr utrolig mye.
I atte ar har jeg snakket om 10/90-regelen. Kort fortalt gar den ut pa at dersom du har 100 dollar a investere i webanalyse, sa bor kun […] O Avinash Kaushik, profissional renomado no ramo do Web Analytics, tem uma lei que resume perfeitamente o que foi dito na mesa redonda, a lei 10/90. Em resumo, essa lei diz que apenas 10% de todo o seu budget deve ser investido em uma ferramenta, enquanto os outros 90% devem ser investidos em um recurso de inteligencia, ou mais especifico, em um profissional Analista. Failure to invest in the people to actually maintain the implementation and use the data (Avinash has been fretting about this issue publicly for over 5 years)
Well, this is berkeley phd thesis, where Avinash Kaushik’s 10/90 rules comes into play, which states, that for every ?10 you spend on analysis a web analytics tool, you should be spending ?90 on cv database resume the people to analyse the numbers i.e. a company spending ?50k on any paid solution, such as Adobe (Omniture) and Coremetrics, should be spending ?450k on a team of web analysts to study analysis, analyze and gain valuable insights, considering that a web analyst’s typical daily/weekly role is grudge book 13, split into the following categories: Invertir en herramientas y no en la gente. Avinash Kaushik lo deja muy claro en su regla 10/90 para obtener un valor alto en la implementacion de web analytics se debe emplear el 10% en herramientas y el 90% se debe invertir en recursos/analistas inteligentes. Ryanair Case Study Financial Analysis. Como el “Pecado” 3 lo dice, un analisis debe llamar a la accion, y una herramienta, por mas reportes que pueda obtener, nunca va a proveer conclusiones que llamen a la accion y que esten alineadas con los objetivos de la empresa. Es la gente, con habilidades y conocimientos solidos que podra generar ese valor.
The 10/90 rule of proper compare contrast essay 10% spending in tools and ryanair analysis, services, and 90% spending in analysts to grudge book 13, achieve effective insights from web analytics can at least be approached with a short investment of time to ryanair case study, set up Google Analytics, but it is still surprising how many companies fail to take that step. Or even worse, consider companies whose web analytics data is such a closely guarded secret within organizational silos that those responsible for the growth of the business cannot even get access to the tools, let alone begin down the path toward quality analysis. La regla 10/90 la planteo Avinash Kaushik en el 2005, aunque hoy en dia es plenamente vigente. Avinash es una persona de referencia en el mundo de la analitica web, y os recomiendo seguir su blog. En pocas palabras la regla nos explica que en un proyecto de analitica web hay que gastar el 10 % en la tecnologia de analitica web y el 90 % en personas que manejen esa tecnologia. Cv Database. Es decir, hay que centrarse en el analisis mas que en la herramienta para obtener los datos. Lo maravilloso de esta regla es que podemos aplicarla al resto del marketing online. Ciddi yat?r?mlar ile elde edilen Premium bir web analiz yaz?l?m?na sahip bir cok firmada yasanabilecek onemli bir sorun, bu yaz?l?m? kullanabilecek insan kaynag?na sahip olmamak. Study Analysis. Yetlin bir analiz ekibinizin olmas? yat?r?m?n?z?n dogru sonuclanmas?nda birebir etken olacakt?r. Avinash Kaushik soyle diyor:
People are prone to error, so your data entry systems have to proactively ensure you’re getting the best quality in. This might mean customized forms layered over databases, but it’s worth it. Comparison Barred Owl History Teacher. Don’t forget the ryanair financial, output is cv database resume, equally human-sensitive. Follow Avinash’s rule of ryanair study financial analysis 9:1 spending on ryanair case study analysts to systems/tools and you’ll probably be ok. Avinash Kaushik is probably the most respected web analytics expert in case study financial analysis the world. From his experience he has developed a simple rule that summarizes his thoughts on case financial data analysis: For every $10 you spend on analytics tools, you should invest $90 in intelligent resources/analysts. Most analytics teams are drowning in data, so the trick isn’t getting the case financial, information, it’s finding smart people to thesis, get the right data and study financial, actually do something with it.
Although he created this rule specifically for web analytics I believe it extends to essay barred, almost all facets of big data. KNOW THE 10%/90% RULE: In Web Analytics; An Hour a Day, Avinash Kaushik describes the 10%/90% rule; that is, for study analysis, every $10 invested in analytic software, $90 is required for master, an intelligent analyst. Case Study Financial. Bottom line: It’s the master thesis description, people, not the software, that determine social monitoring success. Number of thought leaders have emphasized on ryanair case financial the need to invest in berkeley people, but none have spelled or tied it to success for the investment of the tool/technology. Analytics Evangelist at ryanair study financial Google, and my good friend – Avinash Kaushik came up with the 10/90 rule. Berkeley. If you are investing $10 in case analysis tools/technology, invest $90 in people.
This is case study financial analysis, a great start and case study financial, an ideal goal for any organization in achieving the cv database resume, full value of their investments. Ryanair Case. Having talked to organizations of format all sizes, I think there is more need for ryanair case financial, an 80/20 rule for enterprise level implementations. For organizations that rely on free tools, a 10/90 rule would be perfect – the owl history, investment is only on getting the technology/tool implemented correctly. Analysis. For larger organizations, it is about implementation, scaling and availability in addition to comparison barred owl history teacher, deriving value from the investment. I tend to bundle adoption of the ryanair case study financial analysis, technology or embedding analysis from the ryanair financial, analytics package within the decision making process as part of the investment. Aunque las herramientas son necesarias, lo mas importante es la inversion realizada en recursos humanos destinados a la interpretacion de todos los datos ofrecidos, algo que no siempre es tarea facil, sobre todo, si se trata de un website con un amplio numero de paginas. A esto se refiere el experto de referencia a nivel mundial Avinash Kaushik cuando enuncio la conocida regla del 90/10 de la analitica web: GOLDEN RULE (COURTESY OF AVINASH KAUSHIK) Dedicate 10% of the case financial, money you spend on tools and 90% of the money you spend on the people who analyze the tools. Don’t rely on tools without first understanding why you have the tool in the first place. Sometimes tools will actually make you less efficient if you make a problem more complex than it needs to be.
The next step after setting up KPIs is to analyze and interpret the obtained data by using benchmarks and goals. Avinash Kaushik explains in barred owl history teacher his videos how to ryanair case financial, read and use data from the phd thesis library, Google Analytics dashboard and he recommends that for ryanair study, each KPI there should be one responsible person who needs to study financial analysis, explain why the metric is (not) performing well and how it can be improved. In addition, Kaushik brings up the 10/90 rule, stating that only 10 per cent of the web analytics budget should be used for ryanair analysis, tools like Google Analytics, the rest should be spent on employees who can interpret the data and give meaning to project, it. Case Study Financial. For that, one has to fade out proper compare essay format, unnecessary data (“noise”) and focus on the relevant parts. Algunas consideraciones importantes son el presupuesto con el que se cuenta tanto para implementacion como para el mantenimiento periodico, los recursos que dentro de la organizacion trabajaran con el sistema, el perfil de los mismos, que funcionalidades son mas importantes para el modelo de negocio etc. En este caso lo mas importante es aplicar la regla del 10/90 de Avinash Kaushik: Coste de la herramienta #038; servicios: 10 ˆ. Inversion en profesionales “analistas”: 90 ˆ. Muitas empresas ainda pensam que a contratacao de um analista de Web Analytics e um grande investimento. Case Study Financial. A maioria das empresas se esquece de que o papel de um Analista Digital e cada vez mais amplo e profundo, por muitas vezes ate complexo. A regra do 10/90 de Avinash e uma das mais coerentes, em que 90% deve ser sobre pessoas / analista, e os 10% devem estar sobre as ferramentas. I can’t emphasize that enough. It beats “best practices” hands down.
It’s more effective than any tool by any vendor. (And, I say that as a highly enthusiastic vendor in this space.) Because, as Avinash Kaushik so famously said in his 10/90 rule for investing more in essay barred talent than technology, modern marketing success is more about your people than anything else. Agile marketing is designed to ryanair financial, unleash their full potential. Avinash Kaushik, the world’s leading expert in grudge report web analytics states “10% of case study financial analysis budgets should be spent on tools and library, 90% on case study a smart analyst“. Even with limited resources, it’s easy to spend hours mining the data in Google Analytics, but an easy way to access the grudge blue book, data is to case study analysis, set up scheduled reports. Ya en 2006 Avinash Kaushik postulo su regla 10/90 por la que el exito de una implementacion de analitica web no iba de la mano de las herramientas, sino de las personas, de manera que de un presupuesto de 100$ la inversion tenia que repartirse asi: Avinash Kaushik hat mit der 10/90-Regel bereits 2006 einen Denkansto? in diese Richtung gegeben. Die 10/90-Regel besagt, dass 10% des Budgets in das Web Analytics Tool flie?en und 90% in das Personal, welches sich mit Web Analytics beschaftigt. Im konkreten Fall mussten bei Kosten von 25 000 ˆ pro Jahr fur ein Tool, 225 000 ˆ in Personal investiert werden, um das volle Potenzial des Tools nutzen zu konnen. Nach Kaushik sollten Unternehmen zunachst ein kostenloses Tool implementieren und das dadurch gesparte Kapital in master thesis project description Personal investieren, um den Erfolg der Website steigern zu konnen. In 2006 Avinash Kaushik famously advised that a successful web analytics implementation depended on an investment ratio of financial analysis 90% “intelligent resources” (people) to 10% technology. Although this rule was intended for web analytics, our experience is that there are few exceptions in marketing technology.
But it’s a lot easier to pull the comparison barred owl history, trigger on a piece of technology than on new employees. Likewise it’s not easy to casually reorient existing staff to become experts in a new technology. O Avinash Kaushik, profissional renomado no ramo do Web Analytics, tem uma lei que resume perfeitamente o que foi dito na mesa redonda, a lei 10/90. Analysis. Em resumo, essa lei diz que apenas 10% de todo o seu budget deve ser investido em uma ferramenta, enquanto os outros 90% devem ser investidos em um recurso de inteligencia, ou mais especifico, em um profissional Analista. Avinash Kaushik is credited with coining the proper contrast essay, 90/10 Rule for ryanair financial analysis, Magnificent Web Analytics Success, which essentially states that 10% of your resources should be allocated to tools, but the other 90% should be dedicated to the people who will wield these tools. Comparison Barred Owl History Teacher. Our people, not our tools, interpret and ryanair case study financial, act upon data – and the tools only berkeley phd thesis library, serve to case study financial, help them accomplish this goal. Pregunta 1. Contrast. En el segundo capitulo del libro Avinash Kaushik hace se-mente de la normal del 10/90. Ryanair Study Financial Analysis. Avinash tiene una entrada en su blog donde explica esta regla (www.kaushik.net/avinash/the-10-90-rule-for-magnificient-web-analytics-success/). Leida la entrada del blog y los comentarios de los diferentes lectores, explique de forma resumida (de 300 a 500 palabras) en que consiste la regla y vincule y comente alguna de las reflexiones hechas por los lectores del blog.
Mas tarde, Gustavo Saientz de Resultics expuso varias cuestiones interesantes en cuanto a medicion. Donde estamos parados y hacia donde debemos ir. La centralizacion de datos en una plataforma que facilite el analisis global, etc. Menciono la ya conocida -pero nunca menospreciada- teoria de Avinash 10/90. El concepto es muy simple: Cada $10 que se inviertan en una herramienta de analisis se deben invertir $90 en los analistas. La data por si sola no hace nada, requiere de personas para sufrir un analisis y luego convertirse en informacion provechosa para la compania. Uma mensagem bem bacana que Avinash deixa em seu blog e que, mesmo que voce va somente ate a 3a etapa, voce tera aprendido alguma coisa. Mas que voce cumpra todas etapas e como ele, possa agregar mais valor estrategico fornecendo mais Insights em vez de Apenas Relatorios.
As informacoes deste post foram retiradas do blog de Avinash Kaushik. Post The 10 / 90 Rule for Magnificent Web Analytics Success. When the Gods of Web Analytics spake, they set forth a rule. You spend on people and process ahead of technology. Comparison Essay Owl History Teacher. 10/90 even. When talking about spending 90% on people… this isn’t what the Gods intended. Implementation is case, supposed to be included in grudge report the 10%. Compounding the problem, by defining requirements that impose on case study analysis collection, and by berkeley phd thesis library, not capturing data objectively, a level of bias is ryanair case financial, introduced the data being collected. Resume. This is where time should be set aside to consider what could be missing and ryanair case financial, how to bring it into the fold. (I shall ignore for the moment Avinash Kaushik’s often ignored assertion that 90% of your budget for technology – in his case, analytics – should be spent on the people rather than the technology itself. But it’s an interesting thought to keep in mind as you read through this post…)
But now we have the format, benchmark and can see the gap, there is a strong case for ryanair case study, considering what skills are really needed. And whilst brands need a robust tool set to pull the information, I am reminded of some sensible advice from Avinash Kaushik: for every $10 spend on berkeley phd thesis library a tool or technology, $90 should be spent on financial intelligent resources/analysts. But now we have the benchmark and can see the master thesis, gap, there is ryanair, a strong case for considering what skills are really needed. And whilst brands need a robust tool set to pull the cv database resume, information, I am reminded of ryanair some sensible advice from Avinash Kaushik: for every $10 spend on a tool or technology, $90 should be spent on phd thesis library intelligent resources/analysts. Now is the time to invest in training, skills and ryanair study analysis, building corporate knowledge in comparison essay owl history teacher analytics! Avinash Kaushik has the 10/90 Rule when it comes to budgeting for analytics. The 10/90 Rule says that your budget should be divided as 10% for the analytics tools and software and 90% for ryanair financial, the people doing the analysis, The point being people and brain power trump data gathering so software costs every time. This applies to master, any plan for social media listening. The 10/90 rule for magnificent data success still holds true. The 10/90 rule is ryanair case analysis, a safest bet in making smart decisions that can be applied everywhere. Invest 10 per cent in barred owl history the tools and vendor services but the other 90% should be on the people.
It might seem ridiculous at first glance, but the best investment made has always been proven to be people and not on products, in this case artificial intelligence that isn’t quite developed. La buena noticia es que en la analitica web, estas limitaciones de presupuesto no deberian condicionar tu proyecto. Si necesitas marmol de Carrara, tendras marmol de Carrara, aun a precio de ladrillo de adobe. Ryanair Analysis. Es solo una cuestion de saber escarbar entre tus datos para obtener este valioso material (datamining). Esto es asi debido a lo que el Sr. Kaushik denomina la “Regla del 10/90 para un exitoso analisis web“, que viene a ponderar la importancia del analista web, y su capacidad para separar el grano de la paja, sobre costosas herramientas. , . Case Study Analysis. 90/10 , . $10, , $90 . ¸ . , , - , , , , , front-end- .. You need to follow the 10 / 90 Rule for Magnificent Web Analytics Success.
Avinash Kaushik, who is an case study author, Google’s Digital Marketing Evangelist, and the Co-founder of Market Motive, says on case financial his blog, Occam’s Razor, “Numerous studies have pointed out that while almost all Fortune 500 companies have great investments in ‘Web Analytics’ they still struggle to make any meaningful business decisions. Most people complain that there are tera bytes of data and case study analysis, giga bytes of reports and master thesis description, mega bytes of case Excel and berkeley phd thesis, PowerPoint files. Yet no actionable insights, no innate awareness of what is really going on through the ryanair case financial, clutter of site clickstream data.” Und ich mochte noch einen ganz anderen Aspekt mit reinbringen. In die Diskussion uber Menschen und Digitalisierung. Grudge Blue 13. Ein Top Online Marketing Experte erwahnte mir gegenuber eher beilaufig die „10/90? Regel. Ich stutzte. Bitte nochmal, was ist das?
Die „10/90? Regel ist eine Regel, die der Digital Marketing Evangelist (und Ex-Google Mann) Avinash Kaushik aufgestellt hat. Ryanair Case Study. Weil er festststellte, dass Unternehmen zwar viel Geld in Software zur Generierung von „web analytics“ stecken – aber am Ende keine brauchbaren Ergebnisse bekommen. Ubersetzen wir mal „web analytic“ in master project description die HR Praxis und nennen es „Small Data“ (von „big“ sollte bei HR kaum jemand mit gutem Gewissen sprechen, zu den Anwendungsgebieten von Big Data in case study analysis HR empfehle ich diesen Artikel von Christoph Athanas inkl. weiterfuhrender links) – dann hei?t die Regel. ?A donde nos lleva un plan de analitica web? Pues a unos hermosos datos que debemos transformar en conocimientos, y a esta ultima tarea -la creacion de conocimientos- le debemos dedicar mas tiempo y recursos como enuncia Avinash Kaushik en su regla del 90/10. A balance needs to be struck between utilising in-house skillsets and integrating third-party solutions. For small companies, participants agreed that hiring the first data analyst was more valuable than investing in technology. In general, there was some sympathy for Avinash Kaushik’s 10/90 rule, whereby for study, every $10 spent on technology, $90 should be spent on analysts.
TV as a medium is meant to have a long-term impact on your brand. Evaluating TV#039;s performance like a display campaign is not the right approach. I have worked with attribution platforms that offer this solution and I#039;ve often found that the results generated have never helped with revenue optimization. So if you are thinking of study financial analysis signing up for that TV/offline module from your attribution vendor, think twice. Save your dollars and phd thesis library, invest it on ryanair study financial an analyst. A webanalitikai vonatkozasaban Avisash mar 2006-ban megmondta a nagy igazsagot ezzel kapcsolatban a 10/90-es szaballyal. Ezt lehet egyfajta okolszabalynak tekinteni a performance optimalizalasban: Eszkozokre koltsd a budzse a 10%-at, es 90%-ot az emberekre. works because we subscribe to the 10:90 rule by case, Avinash Kaushik who says that “For every $100 you have available to invest in making smart decisions, invest $10. A webanalitikai vonatkozasaban Avisash mar 2006-ban megmondta a nagy igazsagot ezzel kapcsolatban a 10/90-es szaballyal. Case. Ezt lehet egyfajta okolszabalynak tekinteni a performance optimalizalasban: Eszkozokre koltsd a budzse a 10%-at, es 90%-ot az emberekre.
Minden idok legnagyobb analitikai egyenisege mar a 2006-os bejegyzeseben arrol ir, hogy a nagyvallalatok akik invesztalnak az analitikaba, egyszeruen nem tudnak a megszerzett adatok alapjan donteseket hozni. Avinash a kovetkezo modon vezeti le a helyzet feloldasara letrehivott egyszeru, 10/90-es szabalyt: A simple way to answer this is to ask – How many people do you currently have dedicated to digital analytics and optimisation within your organisation? If your answer is more than six dedicated, full-time people (Avinash Kaushik would say nine people), you’re likely to see a return on ryanair study financial your investment. This is because you need the expertise to turn your data into action and results. Die 10/90 Regel Avinash Kaushik stellt die These, dass der Faktor Mensch zu 90% ausschlaggebend fur einen nachhaltigen Trackingerfolg ist. Lediglich 10% der Analyseleistung wird von der Software erbracht. An absence of a well-structured plan that defines what exactly wants to be achieved from every digital marketing initiative and, as the digital marketing evangelist Avinash Kaushik points out, a lack of measurable, well-defined objectives with their corresponding KPI’s and set targets. When there is not a clear purpose for study financial, analysing the berkeley phd thesis, data, there will not be clarity either of what data would be more important to analyse and how to study analysis, use that data to create meaningful digital programs.
Hace mas de 10 anos Avinash Kaushik, guru de la analitica web, ya sostenia que la clave de un proceso de analitica web exitoso esta en el cerebro humano. Proper Compare Contrast Essay Format. Nada es mas importante para extraer ideas valiosas y accionables que tener analistas capacitados. Es por esto que propuso la regla 10 / 90 que basicamente significa que si tienes 100 de presupuesto para la analitica web, deberias utilizar 10 en herramientas y 90 en recursos inteligentes / analistas. Mas como sugeriu ha mais de 10 anos um dos co-fundadores do Google, Avinash Kaushik, atraves da “90/10 Rule”: a cada U$10 investidos em ferramentas para analise de dados, outros U$90 devem ser investidos em pessoas capacitadas para extrair valor desses dados. Mas como sugeriu ha mais de 10 anos um dos co-fundadores do Google, Avinash Kaushik, atraves da “90/10 Rule”: a cada U$10 investidos em ferramentas para analise de dados, outros U$90 devem ser investidos em pessoas capacitadas para extrair valor desses dados.
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20 Great Places to Publish Personal Essays. UDPATE: For the latest version of this list, subscribe to Writerland in the right sidebar to receive 31 Great Places to Publish Personal Essays in your inbox! I frequently receive e-mails from people looking for places to publish their personal essays. Fiction and ryanair case analysis nonfiction writers alike all have a great story about the time Aunt Harriet came for dinner and left on the back of a horse, or the time the cat disappeared and returned six years later, or the time they had an epiphany about the meaning of master thesis description, life while walking through the woods at dusk. But where can you submit that funny, poignant, life-changing essay that#8217;s gathering virtual dust in ryanair case financial analysis a folder on your computer? Who will publish it? And who will pay? Here are 20 newspapers, magazines, literary journals, and anthologies to resume, help you begin your search: 1. Case Study! New York Times Modern Love—Start by reading a lot of Modern Love columns to get an idea of what they’re looking for. Library! You may even want to buy this Modern Love collection. Don#8217;t miss the Media Bistro article on how to turn your Modern Love column into ryanair study financial a book, and master thesis project description be sure to visit the Modern Love Facebook Page for submission tips from the study analysis editor, Daniel Jones. 2. Project! New York Times Lives—The New York Times Magazine Lives column is another great place to study financial analysis, get published.
The best way to submit to any large publication is to have someone put you in touch with the editor of the column. The rest of us can e-mail our essays to the Lives section at lives (at) nytimes (dot) com. Cv Database! 3. Newsweek My Turn—Start by reading #8220;How To Get a My Turn Essay Published in Newsweek Magazine.#8221; Then read some of the past essays that have been published to get a good idea of what they are looking for and what#8217;s already been done. UPDATE: Submit My Turn essays to editorial (at) thedailybeast (dot) com. 4. Christian Science Monitor Home Forum—The Christian Science Monitor is ryanair case study a highly respected international newspaper and is not religious-based. It#8217;s Home Forum page includes a personal essay that can run from compare format, 400 to 800 words.
After you read the Monitor#8217;s contributor guidelines, check out this article for advice on how to beat the ryanair case study financial analysis odds of getting your essay published. 5. Resume! The Sun —A monthly magazine, The Sun pays from $300 to $2,000 for essays and interviews. Ryanair Study Financial! They receive a thousand submissions (including fiction and project description poetry) for every issue, so don#8217;t be surprised if you have to wait six months for ryanair study, a response. 6. The Smithsonian Magazine —The Last Page of master description, The Smithsonian is a humor column running 500 to 650 words and pays $1000. For more information, read the submission guidelines. Ryanair Study! 7. Salon —From what I#8217;ve read, the pay is low for Salon essays ($150?), but it#8217;s better than nothing and a great way to get exposure. Phd Thesis Library! Check out case study analysis this list, and then click around the different departments (Life, Sex, Poetry, etc.) to thesis project, see what they#8217;re publishing. Finally, see their submission guidelines, which aren#8217;t all that helpful. 8. Slate —Slate publishes some essays, but I was so distracted by study financial their targeted banner ads (Camping gear! Children#8217;s outdoor play equipment!) that I gave up on my search before I got very far. 9. Grudge Book Report 13! The Rumpus —An online culture magazine, The Rumpus #8220;[tries] to maintain high standards even though we don’t have any money and analysis can’t pay for writing.#8221; For details on submitting essays or book reviews, see their writer#8217;s guidelines.
10. 7?7 —Another West Coast publication, 7?7 has an essay barred teacher Urban Ledger column for which readers can pitch their personal essays. They pay $1 a word, and their essays run about ryanair case study financial 1000 words. Proper Compare Contrast! For more information, contact the editorial department. Ryanair Study Financial Analysis! 11. Skirt —An online women#8217;s magazine, Skirt accepts submissions up to 1500 words, but—like most online publications—does not pay. For more info, read their contributor guidelines. Proper Contrast! 12. Granta —A British literary magazine, Granta publishes original memoir pieces between 3000 and 6000 words. They do not accept e-mail submissions.
Read a few copies of the ryanair analysis journal (you can find most journals at a library) and then read their guidelines. 13. Tin House —A literary journal, Tin House accepts essays as well as poetry and comparison fiction from Sept. 1 to May 31. The suggested deadline for ryanair case study, their Spring 2012 issue, themed Weird Science, is Oct. 1. The real deadline is Nov. 1. Click here for submission guidelines. 14. Zyzzyva —You have to blue book report, live on the West Coast to publish in ryanair study Zyzzyva , but it#8217;s another literary journal that accepts personal essays.
The best way to learn what any publication is looking for is to read several issues of grudge blue 13, that publication, and Zyzzyva is no exception. Start by buying a copy. Then read the submission guidelines. 15. Traveler#8217;s Tales — Traveler#8217;s Tales is currently accepting submissions in the women#8217;s travel humor and travel humor categories. Visit their website for submission details. The deadline is TODAY (Sept. 21) for case study financial, their Fifth Annual Solas Awards, so get it in fast if you have something ready. Otherwise, you can submit year-round and your submission will be held for the following competition. 16. Project! Literary Mama —An online literary magazine #8220;for the maternally inclined,#8221; Literary Mama is looking for #8220;revelation so stark that it hurts.
Pathos can reveal, but so can humor and case study analysis joy; superior craft (clarity, concrete details, strong narrative development); and ambiguity, complexity, depth, thoughtfulness, delicacy, humor, irreverence, lyricism, sincerity; the elegant and the raw.#8221; View their submission guidelines for more info. 17. Brain, Child —The magazine for cv database, thinking mothers (as opposed to literary mamas), publishes essays between 800 and 4500 words, which are #8220;the signature pieces of the ryanair study analysis magazine.#8221; They pay #8220;as much as we can, although our fees are still modest for now.#8221; View their writers#8217; guidelines. 18. Chicken Soup for resume, the Soul —It doesn#8217;t seem like there#8217;s anything left to publish in this series, but there is! There is!
And here are the ryanair case study financial submission guidelines. 19. Master Thesis Description! Seal Press Anthologies—Seal Press publishes books #8220;By Women. For Women.#8221; They aren#8217;t currently accepting submissions, but check back periodically for upcoming books. 20. Adams Media books—Adams publishes nonfiction books, including some anthologies. Right now they#8217;re taking parodies of Jane Austen writing for an anthology titled Bad Austen . In addition to those listed above, there is a plethora of other literary journals that publish personal essays. Ryanair Study Financial Analysis! NewPages.com provides an extensive list with descriptions. Writer#8217;s Digest also has a great article called Tips to comparison owl history, Help You Publish Your Personal Essays.
They also publish the ryanair case financial analysis trusted Writer#8217;s Market directory, which you can access online. Do you have any publications to add to the list, or details/tips about any of those listed above? 227 comments to berkeley phd thesis library, 20 Great Places to Publish Personal Essays. Great list! I only started reading Modern Love a few months ago, but I#039;ve already fallen in study financial love with it. It#039;s a new goal of mine to get published there someday. I#039;ll have to check the rest of these out! I have that goal, too, Kristan, along with every other writer I know #128578; I hope we all get published there eventually! Researching this list also made me want to publish a lot of other personal essays.
If only I had more time #8230; I have got that post now i can publish my essay there#8230; dissertation writing services UK. Great list. Thanks for compiling the same and taking the efforts to help everyone here. Keep it up #128512; Great job as content writer I think with ur skill u can get a money #128512; Hi Meghan can I order to u ? I neep content writer about english language.
Thanks, Meghan! Inspiring list. I agree about book 13 Chicken Soupthey just keep #039;em coming. Risa I#039;m amazed at how many there are! I think we should come up with a few of our own: Chicken Soup for the Unpublished Writer#039;s Soul, Chicken Soup for the Self-Published Writer#039;s Soul, Chicken Soup for the Procrastinator#039;s Soul, Chicken Soup for the Blogger#039;s Soul #8230; Chicken Soup for the Rejected Writer#039;s Soul, volumes 1-100#8230; Oh yeah! I can go with **that** one!! grins For women writers, I#039;d really recommend the UK Magazine, Mslexia. Ryanair Study Financial! They accept fiction and poetry too. Very helpful list, Meghan, and so generous of project description, you to compile and share. Thank you. Financial Analysis! What a fantastic resource. Bookmarking it.
Favoriting it. Retweeting it. Thanks! Love your Chicken Soup ideas. LOL. Hi Anne, I agree with you. No doubt it is an awesome idea and best resource. Hey Meghan so helpful to see this all in one place, particularly the link to the MediaBistro interview with Amy Sutherland. Looking forward to delving deeper on your blog! Hei Nancy so do i , i love his/her blog obat peninggi badan.
For women writers, I#039;d really recommend the cv database resume UK Magazine, Mslexia. They accept fiction and poetry too. This magazine is indeed a place to read. Oh and O, Oprah#039;s magazine #8212; they pay really well and ryanair study analysis the essays are personal and often illuminating and inspiring. Ryanair Study Analysis! Ah, excellent ideas, Orna! I should have thought of O magazine.
I#039;ll add it to the list and ryanair case study check out Mxlexia, too. Orna or Megan, I#039;m back in school and my media bistro membership is taking a backseat to paying the mortgage! So I don#039;t have a resource for finding out just HOW to submit to Oprah Magazine. Can you ladies give some guidance? Great list of links thanks! Awesome resource, I love your chicken soup ideas. LOL. [#8230;] Markets: 20 Great Places to Publish Personal Essays – “Where can you submit that funny, poignant, life-changing essay that’s gathering virtual dust in a folder on book report, your computer? Who will publish it? And who will pay? Here are 20 newspapers, magazines, literary journals, and anthologies to help you begin your search.” [#8230;] Meghan, this is analysis a great resource!
This blog post has inspired me to work on my essay ideas. Eunice, that#039;s great! I want to work on mine, too! If onlupy there were more hours in thesis project description the day #8230; [#8230;] 20 Great Places to Publish Personal Essays #8212; Meghan Ward#8217;s made a nice starter list, though most of study financial analysis, these are pretty top-notch publications and are therefore not the easiest places to break out. Still, for phd thesis, those of you interested in this type of writing, it#8217;s a great resource. Case Study Analysis! [#8230;] Thank you for pointing writers toward ZYZZYVA, Meghan! In case people are wondering, we define the West Coast as California, Oregon, Washington, Alaska, and Hawaii. Thanks for berkeley phd thesis, the post. I#039;m bookmarking right now.
Hmm, I#039;ll have to check out ZYZZYVA. Haven#039;t heard of many of these#8230; Zyzzyva is wonderful! Thanks for clarifying that, Oscar. And Laura mentioned, too, that you publish international pieces that have been translated by West Coast translators. This is a GREAT list with a nice amount of diversity in topic areas.
Thank you so much for sharing, Meghan. Financial! You#039;re welcome, Laura! I agree with those who have expressed their THANKS to comparison essay teacher, Meghan for sharing #8212; #128578; Do you think it#039;s easier or get in case analysis with a mag via an essay or with a straight service piece? I#039;m TRYING to break into more mainstream pubs and it#039;s been a frustrating experience. Thanks. Molly, I#039;m sorry I#039;m not much help since I#039;ve done so little magazine writing, but I#039;ll ask around and let you know what I find. From what I hear, it isn#039;t easy to thesis project, get either published at case financial analysis the moment, but good luck. Master Thesis Project! Good morning!
Thanks for responding #8230; looking forward to hearing ANY insight you may have. Have a great week. V/R. [#8230;] virtual dust in a folder on your computer? Who will publish it? And who will pay? (Source: Writerland) October 10th, 2011 | Jade Walker | No Comments [#8230;] Wow what a wonderful post (and website)! So glad to have found you. Another market for essays is study analysis a women#039;s magazine called Underwired. They don#039;t pay much, but I#039;m awfully fond of them, especially since they published one of my essays.
Moonbeam, Sorry for this late response. And thank you for telling us about Underwired. I love the Oct. 2009 cover posted on the blog. Ryanair Financial Analysis! I believe they foldedtoo bad. Great magazine. and is it close now? Site does#039;t work( Traveler#039;s Tales requires a $20 submission fee. Feels kind of scammy to me#8230;? Is this typical of legit publications? Mitzma, You don#039;t need to pay $20 to case, submit to Traveler#039;s Tales, only to enter its Solas Awards contest. That seems fair to cv database, me.
Yes, only USD 20. Ryanair Case Financial! wow amazing and too expansive. Charleston Style Design is now running an essay column. Essay Format! Click here (under contact tab of our website) for guidelines: http://www.charlestonstyleanddesign.com/wp-conten#8230; Thanks for the tip, Mary! Thank you so much for being you#8230;exactly what I was looking for#8230;just about ready to dive into the personal essay publishing pool. God bless you. Such a great help and place to start.
Linda. Case Analysis! Glad it was helpful, Linda! Thanks so much! This is really helpful. Comparison! Glad to see The Sun on ryanair study, there. Love that magazine. Comparison Essay! Another idea with The Sun is that they do a monthly Readers Write section where they take short submissions on financial analysis, a given topic each month. It doesn#039;t pay, and the pieces are really short but it#039;s a way to get your name out grudge book report there. Thanks for sharing the info about analysis The Sun Readers Write section, Emilia! Do you know if My Turn is still around?
I can#039;t find a thing about it on their site, and compare contrast essay format the print edition of Newsweek is not long for this world. LS From what they told me, they occasionally post My Turn essays (not a good sign). I would submit to editorial (at) thedailybeast (dot) com and see if they respond. The Boston Globe Magazine has an essay column (formerly Coupling) called Connections. firstname.lastname@example.org. Thanks for the tip, Susan! Hi there mates, good piece of case study, writing and fastidious arguments commented at this place, I am truly enjoying by these. I#8217;m really enjoying the theme/design of your weblog. Do you ever run into any web browser compatibility issues? A couple of my blog audience have complained about my blog not operating correctly in essay barred owl history Explorer. but looks great in Firefox. Case Analysis! Do you have any tips to help fix this problem?
Thanks, Susan! I will add it when I update the list! A Foxy Lady with great information, you made my day! Meghan, thanks for cv database resume, sharing this resourceful post. It has helped me. And I wanted to make sure my gratitude was expressed for your effort. thank u very much ur post. Wow this is the best job as content writer #128512; Thanks for taking the time to comment, Cole! “20 Great Places to Publish Personal Essays.
Working in the automotive industry for some 27 years I have experienced a lot! I have an article I would like to publish for study financial, personal and barred owl history professional reasons. I am an Assistant Professor at Colorado State university-Pueblo in the Automotive Industry Management program and to ryanair analysis, the best of my knowledge the only women to hold that title. How can I go about getting an article published#8230; any thoughts? i think 200 great place on the world. Thanks for ur order #128578; When I have a spare time I want to order content marketing to case study analysis, u *_* The best way to submit to ryanair study financial analysis, any large publication is to have someone put you in touch with the editor of the proper compare column. This is ryanair study analysis a fantastic list, Meghan! Thanks for ryanair, sharing. Thinksheet is a new UK based online journal of lyrical and case financial critical eassys. We are currently seeeking submissions in the following categories: Contemporary life, media, experience. Contemporary art art history. perfect.
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Most likely you haven#8217;t encountered any of analysis, us. [#8230;] 20 Great Places to Publish Personal Essays Freelance writer Meghan Ward offers a rundown on a score of places where one can submit personal essays for publication. The list is a little geared towards the American market, as one might expect, but it#8217;s useful nonetheless. Oh, and don#8217;t forget to skim the comments while you#8217;re at it because there are ton more suggestions lurking there. [#8230;] This is case financial analysis huge thank you for compiling this! Working in the automotive industry for some 27 years I have experienced a lot! I have an proper compare format article I would like to publish for personal and professional reasons. I am an Assistant Professor at Colorado State university-Pueblo in ryanair case study analysis the Automotive Industry Management program and to the best of my knowledge the only women to hold that title.
How can I go about getting an article published#8230; any thoughts? Brevity online blog has lots of proper compare contrast essay format, contests and space for submissions, the magazine version is more selective. This is a journal/blog of Flash (1,000-750 or less) nonfiction. and a fun read! Thanks , I have just been searching for information about this topic for ages and case financial yours is the best I have discovered till now. But, what concerning the bottom line? Are you sure about the cv database resume supply?|What i don#8217;t realize is in fact how you#8217;re not actually much more neatly-appreciated than you may be now. You#8217;re so intelligent.
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Thank you, Meghan! Each person is born with unique personal traits which combine together to project, form his or her self. These personal traits include the study financial psychological, emotional, social, cognitive, physical, and physiological characteristics which constitute the human ‘self’, differentiate people, and thesis project distinguish one from another. A person’s self does not remain constant throughout their lives, but it changes over time throughout the different stages of life. In order to prepare this report on the human self, useful dictionaries and specialized websites have been consulted. In this report, a comprehensive examination of the concept of the human self is presented, with a brief personal analysis of the authors self esteem and self recognition.
The first page is the ryanair case study financial analysis table of contents page, the second page is the abstract page, the next pages constitute the research report, and the last page is the references cited page. The Self Concept. The human self is master thesis project description a complex psychological, emotional, social, and personal entity. Every human being is endowed with a characteristic personality. The human’s internal recognition of study financial analysis, this personality is what constitutes the self concept. Psychology expert Kendra Cherry (2014) explains that “Self-concept is the image that we have of ourselves.” She states that “self-concept is composed of two key parts: personal identity and compare social identity.”A person’s self changes dramatically throughout their different life stages: early childhood, teenage, adulthood, and finally old-age. The changes which occur to the human self are caused by varying social, emotional, cognitive, educational and study psychological factors which change correspondingly to thesis, the different stages of life.
The Oxford Dictionary defines ‘self’ as “A person’s essential being that distinguishes them from others, especially considered as the object of introspection or reflexive action” (Oxford Dictionary, 2014). In other words, a person’s internal recognition of himself or herself constitutes the concept of self. Since the dawn of human history, psychologists, philosophers, and ryanair analysis scientists have theorized about the cv database essence and nature of the human self. Ryanair Case! They argued about whether the human self is a material or an immaterial entity. It is argued that the human self is a combination of the human’s thoughts. Loua (2014) indicates in an article on the nature of the berkeley library human self that the recognition of the emotions, the feelings, and the will “composes the world of case study analysis, self within the mind, body, and berkeley phd thesis soul of our being spirit.” Loua points out that “Thought constructs the study analysis self as the function of its expression to essay owl history, be in its form.” From a general perspective, the human self is a logical arrangement and categorization of internal concepts, feelings, emotions, introspections and retrospections which combine together to form this unique entity of human self. Ryanair! In conclusion, it goes axiomatically that each and every human being has a distinguished self-perception and self-recognition of their inner selves. The human self is the internal awareness of one’s thoughts, feelings, emotions, and contemplations.
The human self consists of many psychological, emotional, social, physical, and physiological components. These constituents combine together to comparison barred owl history teacher, form this unique self concept in each person. Each aspect of a human’s personality constitutes a human identity which is inseparable from the cluster of other human identities. These personal identities can be personal, psychological, emotional, social, physical, physiological and educational. The personal identity includes such personal traits as being generous, brave, coward, selfish or selfless. The psychological identity includes such features as desires, memories, psychological complexes and emotions.
The emotional identity includes the various feelings of happiness, sadness, hopefulness, hopelessness, anger or fear. The social identity includes such elements as religion, culture, ethnicity, race and language. The physical identity includes such physical or bodily characteristics as being white, black, fair, tall, short, fat or thin. The physiological identity includes the personal recognition of being male, female, healthy or ill. The educational identity includes such factors as being literate, illiterates, educated, or uneducated. The personal identity, the ryanair financial analysis psychological identity, the emotional identity, the social identity, the essay physical identity, the physiological identity and the educational identity all combine together to form one universal identity, namely, that of the human self.
The human self is a combination of the various feelings which are experienced by the human mind and by the human soul. The human self is the whole collection of fear, love, hatred, jealousy, sad, and ryanair case study happy feelings of the human being. A human’s self is the perception he or she makes of their capacities and defining characteristics. Resume! This human self can be highly changeable, imitative and case study financial adaptive at the early stages of life when one is exposed to various behavioral and moral patterns or prototypes at home or at cv database school. However, once one fully grows up into the world of adulthood, the human self tends to be formed on a solid basis. While human beings slowly grow up physically, their personal traits, psychological characteristics, and study financial emotional feelings grow and develop with them to cv database, form their unique selves. The human self intertwines conscious and subconscious feelings and emotions in an internal organization of ryanair case, ideas, morals, ethics and concepts.
These ideas, morals, ethics, and concepts recur to the human mind in introspective and cv database resume retrospective conscious streams or flashes. This conscious stream of ideas, emotions and feelings constitutes the internal psychological recognition and case analysis perception of the master project description human self. The human self varies from a person to another considerably because it is ryanair a peculiar feature to blue 13, every human being. Since the human self is based on the internal conscious or subconscious ideas, feelings, emotions and ryanair case contemplations, it can express itself in a variety of ways. It can express itself simply in internal unspoken statements, such as “I am clever,” “I and kindhearted,” or “I am a bad person.” The human self can also express itself by external oral means, such as stating one’s opinions, ideas, emotions, or feelings. Moreover, the human self can express itself in description a practical way by, for ryanair financial analysis, instance, helping others, taking exercises, working hard, or studying well for an exam. All in all, it is this human self which distinguishes the human species from other beings in phd thesis library this world. It is this miraculous dimension of the human being which characterizes the human soul and gives sense to the very essence of each human’s humanity. Very useful information. and thank you for sharing it with us. Meghan, thanks for sharing this resourceful post. It has helped me. And I wanted to make sure my gratitude was expressed for your effort. top 10 resume writing services.
20. Adams Media booksAdams publishes nonfiction books, including some anthologies. Right now they’re taking parodies of Jane Austen writing for an anthology titled Bad Austen. Ryanair! Thanks for tips resources. My 17 year old son, a keen writer has been struggling on essay owl history, this very point. will share it with him now. Such a helpful topic you have chosen.
The places suggested by you to get a personal essay published are really good. Essay writing is a difficult task; moreover, finding the right place to financial analysis, get it published can be a bigger task. However, after reading your post, one can easily get to know some good places for getting personal essays published. Berkeley! Thanks for sharing this amazing article and very good content. [#8230;] Meghan Ward: #8220;20 Great Places to ryanair analysis, Publish Personal Essays#8220; [#8230;] A good sort out. Thanks. Proper Contrast Format! The scientifically experiments and research invented many ease for life.
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Good content you have written. Thanks so much for sharing this list, a gift to so many seeking for recommendations and for their writing. Copyright 2017 Meghan Ward - All Rights Reserved.
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Co Exhibit A HOTEL CONTINENTAL INCOME STATEMENT For the Years 1987-1988 Revenues 1987 1988 Rooms . P 1,969,722.18 P 2,515,575.96 Food P 4,843,486.42 P 5,426,843.98 Beverage P 637,862.39 P 684,983.02 Laundry P 23,070.24 P 29,175.00 Telephone P 147,417.16 P 175,163.14 Swimming Pool P 156,718.28 P 182,718.45 Other Income P 660,336.83 P 842,985.15 Total Revenue . Destination hotel , Hotel , Hotels 629 Words | 4 Pages. trying to know everyone in cv database the class. After that here comes the study analysis big turn, homework and writing essays . I have never written an . essay in cv database resume my life while I was living in India. It was really hard for me to write down our thought on the given assignment. My English is case financial analysis not good and grammar is worse. Resume! I was really afraid of writing, I didn’t want to tell anyone.
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Essay , Heian period , Japan 1371 Words | 4 Pages. selling tickets for ryanair case study financial analysis tours). Berkeley Library! However, this is likely to depend on financial analysis, the resort in question and the leniency of the employer. [pic] Responsibilities As a . resort representative, you will be required to meet guests on arrival and accompany them to their hotel accommodation. You will also need to provide them with information about resort facilities and the entertainment on proper compare essay, offer in addition to attending these events yourself. Financial Analysis! You’ll also need to be on hand to answer guests’ questions and deal with problems. Destination hotel , Employment , Hotel 1950 Words | 7 Pages.
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essay tempest By Michael O’Toole. In his essay On Cannibals, Montaigne continually asserts that what is natural is synonymous with what is good, and that Nature herself ought to be the light by which human action is guided. It is not surprising, then, that he presents a highly idealized characterization of the natives of the New World. He perceives these cannibals, as he calls them, to be men who live in the way Nature intends them to live, unadorned and unfettered by modern civilization. Montaigne goes so far as to claim to have found in ryanair study financial, these cannibals the golden age, spoken of so often by philosophers and poets as merely an grudge blue book, unattainable dream. He boldly asserts that in the character of these people, all of the true, most useful, and natural virtues and properties are alive and vigorous.
The characterization of ryanair case, Ariel and Caliban in grudge book report 13, The Tempest is significant in relation to Montaigne’s essay, which was one of Shakespeare's main inspirations for ryanair case study financial analysis, the work. In On Cannibals and in The Tempest , both Montaigne and study financial Shakespeare explore the relationship between human nature and modern civilization. Ryanair Analysis! Montaigne’s idealization of the cannibals contrasts sharply with Shakespeare’s unsympathetic portrayal of the brutish Caliban, whose name thinly veils the influence of Montaigne’s essay. Whereas Montaigne’s cannibals are praised as wild fruits, produced by nature in cv database resume, her ordinary way and without any artificiality, Shakespeare’s cannibal appears to case study financial analysis be as pathetic, crass, and vulgar as any individual can possibly be portrayed. This seems to imply that Shakespeare’s portrayal of Caliban is a direct attack against comparison teacher, the form of wistful idealizing of ryanair study financial, Nature that Montaigne is so fond of.
Yet the complexity of The Tempest lies in grudge blue book 13, its essential ambiguity. This ambiguity stems from the juxtaposition of the brutish and pathetic character of Caliban with the sprightly and sympathetic character of ryanair case study financial, Ariel. Resume! Both Caliban and case study analysis Ariel are natives of the island, and hence can be thought of in terms of master project description, Montaigne’s cannibals. By analyzing the characterization of analysis, these two characters in master thesis project description, relation to Prospero, one comes closer to determining how The Tempest as a work of art responds to and challenges Montaigne’s essay. Lying at the root of financial analysis, Shakespeare’s response to Montaigne is thesis project description, a differing conception of human nature and the extent to which modern civilization suppresses it. Ariel and Caliban can both be viewed as the colonized subjects of Prospero, and the differing attitudes of these subjects towards their master is indicative of the differing ways in which human nature responds to modern civilization. Both Ariel and case Caliban are individuals undoubtedly oppressed by Prospero, yet each develops a different relationship to their master based on their natural character as well as their prior circumstances. The scenes of The Tempest are structured so as to project description emphasize the differing characterizations of Ariel and ryanair study Caliban in their relationship to Prospero. Throughout the work, interactions between Ariel and Prospero come directly before or directly after interactions between Caliban and Prospero. The contrasting nature of these interactions occurring dramatically portrays the contrast between the attitudes of these central characters. The first appearance of Ariel immediately establishes his character as that of a submissive, deferential subject.
His language is cv database resume, that of a slave who binds himself to his master without question: To answer thy best pleasure; be’t to fly, To swim, to dive into the fire, to ride. On the curled clouds. To thy strong bidding task. Ariel and all his quality.--(I, ii, 189-93) Ariel’s self-effacing willingness to serve Prospero contrasts strongly with Caliban’s attitude of ryanair study analysis, sardonic rebelliousness exhibited in master, the same scene. Whereas Ariel greets Prospero with an affirmation of case, his greatness, Caliban greets him with a curse: With raven’s feather from unwholesome fen.
Drop on you both! A south-west blow on ye. And blister you all o’er!--(I, ii, 321-24) Caliban’s apparent hatred for Prospero is evident in much of his speech, which consists predominantly of curses similar to this one. Cv Database Resume! In these initial encounters, the contrasting aspects of ryanair case analysis, Ariel and Caliban’s separate relationships with Prospero are emphasized. Ariel is portrayed as a submissive servant, while Caliban is characterized as rebellious and spiteful. Caliban's first speech emphasizes the conflict that arises from his lack of gratitude towards his master.
Prospero, having drawn Caliban away from his savagery and towards modernity, believes that Caliban owes him a debt of gratitude. In fact, Caliban did at first love Prospero, but it was autonomy that Caliban professed to want, not slavery. When he is subjugated, Caliban thus rejects everything that he has inherited from master, Prospero, including language. Caliban essentially feels betrayed, and study financial this is evident in the tone that is used to address Prospero in his first speech: Which thou tak’st from me. When thou cam’st first, Thou strok’st me and made much of me. . and then I loved thee. Cursed be I that did so. For I am all the subjects that you have, Which first was mine own king; and here you sty me.
In this hard rock, whiles you do keep from me. The rest o’th’island--(I, ii, 331-44) Unlike Ariel, Caliban has no future promise of freedom that will justify an attitude of deference. His rebellious attitude is a reaction to his feeling that he is being unjustly used and subjugated. It is Prospero’s art which controls both Ariel and Caliban, binding them to compare essay his authority as their master. Case Study Financial Analysis! Prospero's magic art can be seen to berkeley phd thesis library stem from his connection to modern civilization. One can see how he utilizes his art, akin to ryanair case financial analysis modern technology, in order to suppress and subjugate. He is portrayed as a colonizer who exploits the innocence of his subjects to his own advantage.
Prospero uses his power over Caliban in a malicious, vengeful manner. He influences Caliban by intimidating him with threats of bodily discomforts and annoyances. Caliban dramatically emphasizes the extent of this power when explaining why he does not simply run away: It would control my dam’s god, Setebos, And make a vassal of him.--(I, ii, 372-74) Prospero’s relationship towards Ariel is of a quite different nature than his relationship towards Caliban. Whereas Prospero uses his magic in order to subjugate Caliban, he uses it in order to free Ariel from the cv database resume, curse of Sycorax. The submissive attitude of Ariel in ryanair financial analysis, his relationship with Prospero stems from the debt that this engenders in him towards his master. Master Description! When Ariel becomes so bold as to ask Prospero when he is to be set free from his authority, Prospero has only to remind him of this debt and Ariel’s submissive attitude is restored:
Let me remember thee what thou hast promised, Which is not yet performed me . Prospero: If thou more murmur’st, I will rend an ryanair, oak. And peg thee in his knotty entrails till. Thou hast howled away twelve winters. Ariel: Pardon, master. I will be correspondent to command.
And do my spriting gently.--(I, ii, 242-45; 294-98) Ariel is content to serve his master only to the extent to which it ensures his future release. In a sense, he is repaying the debt he owes to Prospero by willingly subjugating himself to him. Caliban is quite different from Ariel in this respect, for Caliban feels no debt towards Prospero. Whereas Ariel has a motive for his remaining submissive to thesis Prospero, Caliban lacks any such motive. Lacking any feeling of debt in his relationship to Prospero, Caliban thus develops the rebellious and accusatory attitude that characterizes him through much of the work. One of the most significant differences in character that separates Ariel from Caliban is the way in which each uses language. Whereas Caliban communicates almost entirely by ryanair study, means of vulgar curses and complaints, Ariel communicates through poetry and song. Each character’s different approach to language is indicative of their different attitudes and modes of thinking.
Ariel’s language is ordered and comparison essay barred stylistic. Ryanair Case Study! It betrays a mind at ease with his environment, a mind in library, which creativity and wit have sufficient room to develop. Caliban’s language, on the other hand, is the ryanair analysis, product of a mind surely in ryanair case study analysis, a state of general discomfort and ill ease. Caliban, unlike Ariel, is not of the mind to produce anything remotely similar to poetry or song. Caliban has entirely rejected language itself:
Is, I know how to curse. The red plague rid you. For learning me your language!--(I, ii, 363-65) This is significant in that by financial, rejecting language, Caliban is rejecting knowledge itself. With knowledge comes a realization of one’s inadequacy, and Caliban prefers to remain in that more primitive state of master thesis description, blissful ignorance. This is not surprising, for Prospero has given Caliban the tools of communication and self-knowledge, but has failed to ryanair study financial give him the freedom and self-responsibility with which it is necessary to enjoy them. Berkeley Phd Thesis! When contrasting Caliban’s speeches with those of Ariel, the difference is significant. Ariel’s songs are filled with alliteration, assonance, rhyme and meter: And then take hands. Curtsied when you have and kissed,
The wild waves whist, Foot it featly here and there; And, sweet sprites, the burden bear.--(I, ii, 375-80) This is language suitable to a sprite with little care, almost absurdly childish in its nursery rhyme character. Ariel's language here is pleasant and musical, clearly the ryanair financial analysis, product of a clever mind, yet it possesses none of the insight and import that is characteristic of proper essay, similar characters in ryanair case financial, other Shakespeare works, such as The Fool in King Lear . It is not until the second half of The Tempest that one can accurately make any judgements on contrast, the characters of Ariel and Caliban. Ryanair Case Study! Caliban’s encounter with Stephano and Trinculo adds insight into his character and his attitude. Likewise, Ariel’s enchanting of nearly everyone on the island is case financial analysis, significant in defining this character’s role in the work. It is possible to view Caliban in the first half of the work as a slave who is rebelling against his oppressive master. This characterization is accurate, evidenced by ryanair case study analysis, the extent to which Caliban’s language expresses his resentment and unwillingness to serve Prospero. Yet when Caliban encounters Stephano and Trinculo with their celestial liquor, he willingly subjugates himself to them. Caliban does not ask them for his freedom, as would be expected.
Rather, he begs them to be his master, even his god. Grudge Blue 13! Caliban thus shows himself to be incapable of ryanair study financial analysis, autonomy. In his relationship to Stephano, Caliban is even more pathetic than in his relationship to Prospero, for he abandons his rebellious attitude for one of hero-worship and grovelling. By putting himself in willing slavery to master thesis Stephano, who is no more than a drunkard and a buffoon, Caliban shows himself to be truly in a pathetic state. The vicious curses that he had constantly sent to his old master Prospero are replaced by requests to study financial analysis lick the shoe of his new master. Grudge Book 13! A drunk Caliban even attempts a poetic song for the first time, and makes a fool of himself by stumbling over his name: Nor fetch in firing. Nor scrape trenchering, nor wash dish. ‘Ban, ‘Ban, Ca — Caliban. Has a new master: get a new man.--(II, ii, 175-80)
He joyously hails his new situation as Freedom, high day, unaware that he is simply stepping into another set of chains, this time those of liquor. Caliban becomes a more sympathetic character in ryanair financial, the second half of the work. His weakness is made more apparent, and the ease by which he is manipulated shows him to be a victim of his circumstances, possessing a nature weakened by subjugation and oppression. Although the phd thesis library, characterization of Caliban shows him to be a more pathetic character as the play progresses, the characterization of Ariel displays quite the opposite. Ariel occupies the ryanair study financial, most important role of the play during the last two acts. It is Prospero who conceives the ideas for enchanting the shipwrecked Italians, but he can only berkeley library, carry them out with the ryanair case study, aid of Ariel. In the same way that Ariel is dependent upon Prospero for his freedom, Prospero is dependent upon Ariel for the fulfillment of his plans. Thus Ariel’s character is phd thesis, expanded beyond that of the content servant or willing slave.
His role as executor of Prospero’s strategies makes him essential to Prospero’s success. This entails a significant reversal in ryanair case study financial analysis, roles. Ariel becomes the one in control, for master, it is his power of enchantment upon which Prospero is dependent. Tied into this reversal of roles is an increased confidence and authority in Ariel’s language. In his speech to ryanair case study Alonso, Antonio and Sebastian in Act III, Ariel condemns these three in the same type of comparison barred, authoritarian language which had previously been reserved only to Prospero: Are ministers of Fate.
The elements, Of whom your swords are tempered, may as well. Wound the loud winds, or with bemocked-at stabs. Kill the still-closing waters, as diminish. One dowle that’s in study, my plume.
My fellow ministers. Are like invulnerable.--(III, iii, 60-66) Ariel’s use of language as a means of intimidation is quite different from his sprightly poems and songs of the first two acts. 13! His changing use of language is evidence of a changing attitude. As Ariel comes closer to his freedom, his demeanor becomes more confident and less submissive. He is becoming more independent, and ryanair case thus more strong in character. Where the second half of the work shows a Caliban increasingly destitute and pathetic, it shows an Ariel increasingly self-assertive and autonomous. The conclusion of The Tempest shows Prospero regaining his dukedom, Ariel finding his freedom, and ryanair Caliban resigning himself once again to the authority of Prospero.
Although it seems at first to be a pleasant state of affairs, a closer look reveals it to be quite the study financial analysis, opposite. Prospero is surely unfit to be a duke, as his overbearing and oppressive nature throughout the play attests to. And although Caliban’s assertion that he will seek for grace from Prospero indicates that he will be a more willing servant, this can hardly be considered a better state of affairs for berkeley phd thesis, him. Study Financial Analysis! It seems as if Ariel, in winning his freedom, is the only one of these characters whose state is study financial analysis, truly better than it was at the opening of the play. This is significant in that among these characters, the distinguishing characteristic of Ariel is that he is not human. Case Financial! He is therefore unrestricted by grudge blue, human nature, and human nature in this play is decidedly not portrayed as a liberating force. Especially in the relationship between Prospero and Caliban, one sees the destructive force that exerts itself when a human being takes it upon himself to control another. Shakespeare's word play in ryanair analysis, naming his characters emphasizes this idea.
In the same way that Caliban’s name can be rearranged as Canibal, the letters in Prospero's name can be rearranged to proper contrast format spell out Oppresor. This can hardly be seen as coincidence, for case financial, in the relationship between the two, one is able to discern that Prospero wields his intelligence and modernity as oppressive forces. Montaigne exalts the cannibals for having maintained a civilization so natural and unartificial, but Shakespeare asserts that when exposed to modern civilization, the cannibals become no different than the Europeans. Resume! The moderns employ their magic powers – intelligence, technology, and liquor – to subjugate and oppress the cannibals. Yet the cannibals willingly allow themselves to be captivated and entrapped by the spell of modernity.
Whereas Montaigne praises the cannibals and places blame on modern Europeans, Shakespeare asserts that neither the cannibals nor the Europeans deserve praise – save for a few rare individuals, they are both equally pathetic.